Digital Marketing Executive

Tekskills Inc.; Hyderabad; On-site; INR 300,000 - 540,000; Full time

Job summary

Tekskills Inc. is seeking a dynamic Digital Marketing Executive to join our in-house team in Hyderabad. You will manage social media channels, engage WhatsApp communities, plan and monitor campaigns, and support book marketing initiatives with a data-driven approach.

You will coordinate with content and creative teams, track performance analytics, and maintain professional client communications. The role requires a proactive, organized, and result-oriented mindset with hands-on experience in

Qualifications

• Proven experience as a Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management tools and campaign execution.
• Analytical with ability to report and track performance metrics.

Responsibilities

• Manage and grow social media channels across platforms.
• Plan, execute, and monitor digital marketing campaigns.
• Track, analyze, and present campaign performance analytics.
• Coordinate with content teams for timely marketing initiatives.
• Engage WhatsApp communities and groups to reach audiences.
• Maintain client relations and effective communications.

Skills

Social media management

WhatsApp broadcast/community handling

Campaign management

Analytics

Communication

Tools

Social media tools

Job description

We are seeking a dynamic and proactive Digital Marketing Executive to join our in-house marketing team. The role involves managing social media platforms, executing digital campaigns, handling community groups, supporting book-marketing initiatives, maintaining client relations, and tracking performance analytics. The ideal candidate should be digitally savvy, organized, and result-oriented.

Key Responsibilities

• Manage and grow social media channels across platforms.
• Handle WhatsApp communities and groups to engage audiences effectively.
• Plan, execute, and monitor digital marketing campaigns.
• Support book marketing activities through digital promotions and audience outreach.
• Maintain professional communication and coordination with clients and points of contact (POCs).
• Track, analyze, and present campaign performance reports and analytics.
• Coordinate with creative and content teams for the timely execution of marketing initiatives.

Requirements

• Proven experience as a Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management tools, WhatsApp broadcast/community handling, and campaign management.
• Strong understanding of digital marketing strategies, content trends, and audience engagement techniques.
• Ability to manage multiple projects and deadlines.
• Good communication and client handling skills.
• Analytical mindset with basic reporting abilities.