Digital Marketing Executive – CRM

Delta System & Software, Inc.; Dadri; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

Delta System & Software, Inc. requires a Digital Marketing Executive – CRM with 8+ years of hands-on experience to lead CRM-driven campaigns. You will manage HubSpot-based activities, SEO/SEM/SMO, and social media marketing across channels to boost leads and conversions.

The role focuses on email marketing automation, performance analytics, and cross-functional collaboration to support growth objectives from Noida offices.

Qualifications

• 8-10+ years of experience in Digital Marketing.
• Hands-on with CRM tools, preferably HubSpot.
• Experience in SEO, SEM, and SMO.
• Experience managing digital campaigns and generating leads.
• Experience with email marketing and marketing automation.

Responsibilities

• Plan and execute digital marketing campaigns across multiple platforms.
• Manage SEO activities including keyword research and on-page/off-page SEO.
• Handle SEM and paid ads to generate leads and improve conversions.
• Manage social media marketing on Instagram, Facebook and other platforms.
• Develop and implement social media strategies for brand awareness and engagement.
• Manage CRM platforms for lead management, segmentation, email marketing, and campaign tracking.
• Create and manage email campaigns, newsletters, and automated workflows.
• Monitor campaign performance using analytics tools and report results.
• Optimize campaigns based on KPIs, leads, conversions and ROI.
• Coordinate with internal teams to drive business growth.

Skills

Digital Marketing

HubSpot CRM

SEO

SEM

SMO

Social media marketing

Email marketing

Marketing automation

Lead generation

Campaign management

Conversion optimization

Tools

HubSpot

Google Analytics

Job description

Job Title: Digital Marketing Executive – CRM

Employment Type: Full-Time

Experience: 8-10 + years

Location: Office No- 619 & 620, I-Thumb Building, Tower B 6th Floor Sector 62, Noida-Uttar Pradesh 201301

Shift: 01:30 PM-10:30PM IST

Job Overview

We are looking for a skilled and result-oriented Digital Marketing professional with hands-on experience in CRM, SEO, SEM, SMO, and social media marketing. The ideal candidate should have experience in managing digital campaigns, optimizing online visibility, generating leads, and using CRM tools such as HubSpot to manage marketing activities and customer engagement.

Key Responsibilities

Plan and execute digital marketing campaigns across multiple platforms.

Manage SEO activities, including keyword research, on-page SEO, off-page SEO, and website optimization.

Handle SEM and paid advertising campaigns to generate leads and improve conversions.

Manage social media marketing activities across Instagram, Facebook, and other relevant platforms.

Develop and implement social media strategies to improve brand awareness and engagement.

Manage CRM platforms, preferably HubSpot, for lead management, customer segmentation, email marketing, and campaign tracking.

Create and manage email marketing campaigns, newsletters, and automated workflows.

Monitor campaign performance using analytics tools and prepare regular performance reports.

Optimize marketing campaigns based on KPIs, lead generation, conversion rates, and ROI.

Coordinate with internal teams to support business growth and marketing objectives.

Required Skills

Hands-on experience in Digital Marketing.

Strong knowledge of CRM tools, preferably HubSpot.

Experience in SEO, SEM, and SMO.

Knowledge of Instagram and Facebook marketing.

Experience in email marketing and marketing automation.

Understanding of lead generation, campaign management, and conversion optimization.