Meta Specialist (Meta Business & Ads Expert)

Jagtap Horticulture Pvt. Ltd.; Maharashtra; On-site; INR 200,880 - 334,800; Full time

Job summary

A dynamic company in digital marketing based in Pune is seeking a creative Digital Marketing Executive. This role focuses on managing the complete Meta ecosystem, including account setup and campaign execution. Candidates should have 1–3 years of experience in digital marketing and a strong understanding of Meta Business Suite. Responsibilities include content creation for social media, campaign planning, and performance tracking. The position offers a salary range of 18,000 to 30,000 per month, commensurate with experience.

Qualifications

• 1–3 years of hands-on experience in Digital Marketing.
• Strong expertise in Meta Business Suite & Ads Manager.
• Experience with Meta Developer tools / integrations preferred.

Responsibilities

• Manage and optimize Meta Ads campaigns & Google Ads.
• Create and manage engaging content across social media.
• Track and analyze performance using Google Analytics.

Skills

Meta Business Suite

Content creation

Digital Marketing

Social media algorithms

Google Ads

Education

Bachelor’s degree in marketing or related field

Tools

Google Analytics

Meta Ads Manager

Canva

Job description

Job overview: We are looking for a creative, performance‑driven Digital Marketing Executive with deep expertise in Meta Business Suite, account setup, and campaign execution. The ideal candidate should be hands‑on with content creation (especially reels) and capable of managing the complete Meta ecosystem—from setup to scaling campaigns.

Experience: 0–3 Years

Salary: 18,000 – 30,000 /‑ Month (Negotiable)

Key Responsibilities

Meta Platform Management (Core Focus)

• End‑to‑end management of Meta Business Suite (Facebook, Instagram & WhatsApp)
• Set up and configure Meta Business Accounts, Ad Accounts, Pixels, and Assets
• Manage Business Manager permissions, roles, and integrations
• Hands‑on experience with Meta Developer tools / API setup (preferred)
• Ensure proper tracking, event setup, and data flow for campaigns

Social Media Management & Content Creation

• Plan, create, and manage engaging content across Instagram, Facebook, and YouTube
• Develop high‑quality reels, short videos, posts, and stories aligned with brand voice
• Stay updated with trends and create content that drives organic growth & engagement

Campaign Planning & Execution

• Plan and execute performance‑driven campaigns across Meta Ads, Google Ads, Email Marketing
• Align campaigns with business goals, audience targeting, and funnel stages

Paid Advertising & Optimization

• Manage and optimize Meta Ads campaigns & Google Ads (core focus) for lead generation, website traffic, and conversions

SEO & Website Coordination

• Implement basic SEO practices for improved visibility
• Coordinate with developers/designers for landing page optimization & UX improvements

Analytics & Reporting

• Track and analyze performance using Google Analytics, Meta Ads Manager & Insights
• Generate actionable insights to improve ROI and campaign performance

Requirements

• Bachelor’s degree in marketing, Communications, or related field
• 1–3 years of hands‑on experience in Digital Marketing
• Strong expertise in Meta Business Suite & Ads Manager, account setup, asset configuration, and permissions
• Experience with Meta Developer tools / integrations (preferred)
• Proficiency in tools like Canva, Social media tools, and Google Ads
• Strong understanding of social media algorithms, analytics, and engagement strategies
• Creative mindset with an eye for design, video composition, and storytelling
• Ability to work independently and manage multiple campaigns simultaneously
• Candidate must have own laptop
• Location: Pune, near Magarpatta