Digital Marketing Executive

Rabin's Photography; Kolkata District; On-site; INR 300,000 - 400,000; Full time

Job summary

Rabin's Photography in Kolkata is seeking a creative Digital Marketing Executive to enhance their online presence. The candidate will manage social media, lead advertising campaigns, and optimize SEO strategies.

The ideal candidate holds a Bachelor’s degree in Marketing or Media and has at least 1 year of digital marketing experience. Proficiency with Facebook and Instagram Ads tools, alongside creativity and analytical skills, are essential for success in this role.

Qualifications

• Minimum 1 year experience in Digital Marketing.
• Hands-on experience with Facebook Ads and Instagram Ads.
• Basic knowledge of Google Ads and YouTube Ads.
• Understanding of SEO and website optimization.
• Ability to create marketing reports and analyze campaign performance.
• Knowledge of lead generation strategies.

Responsibilities

• Manage and grow online presence through social media.
• Plan and execute advertising campaigns across platforms.
• Track performance and optimize marketing strategies.

Skills

Social media management

Advertising campaigns

SEO

Content creation

Analytical skills

Creativity

Education

Bachelor's degree in Marketing, Media, or related field

Tools

Facebook Ads

Instagram Ads

Google Ads

YouTube Ads

Canva

Meta Business Suite

Content scheduling tools

Job description

Rabin's Photography is looking for a creative and analytical Digital Marketing Executive to manage and grow our online presence. The candidate will be responsible for social media management, content planning, advertising campaigns, lead generation, SEO, website updates, and performance tracking across multiple digital platforms.

Requirements

• Bachelor's degree in Marketing, Media, or related field (preferred).
• Minimum 1 year experience in Digital Marketing.
• Hands-on experience with Facebook Ads and Instagram Ads.
• Basic knowledge of Google Ads and YouTube Ads.
• Understanding of SEO and website optimization.
• Experience with Canva, Meta Business Suite, and content scheduling tools.
• Ability to create marketing reports and analyze campaign performance.
• Knowledge of lead generation strategies.
• Basic photo and video content understanding is an advantage.
• Strong creativity, communication, and analytical skills.