Digital Marketing

Redback IT Solutions Private Limited; Vellur; On-site; INR 300,000 - 540,000; Full time

Job summary

Redback IT Solutions Private Limited is seeking a dynamic Digital Marketing Executive in India to manage and execute online campaigns, enhance brand visibility, and generate leads. The role focuses on SEO, social media, content creation, and digital advertising.

You will plan and run campaigns across SEO, SEM, and email, manage social channels, optimize pages for conversions, and report on performance with analytics tools. A 1–3 year track record in digital marketing is preferred.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 1–3 years of digital marketing experience.
• Proficiency in SEO, Google Ads, Facebook Ads, and email marketing.

Responsibilities

• Plan and execute digital marketing campaigns across SEO, SEM, social media, email.
• Manage the company’s social media accounts and create engaging content.
• Optimise website and landing pages for better visibility and conversions.
• Monitor campaign performance using analytics tools and prepare monthly reports.
• Collaborate with design and content teams to deliver creative marketing materials.
• Stay updated with digital marketing trends and recommend new strategies.

Skills

Content creation

Social media

Email marketing

SEO

Education

Bachelor's degree in Marketing

Tools

Google Ads

Facebook Ads

Google Analytics

Job description

We are seeking a dynamic and creative Digital Marketing Executive to manage and execute online marketing strategies that enhance brand visibility, drive traffic, and generate leads. The ideal candidate will have hands-on experience in SEO, social media, content creation, and digital advertising campaigns.

Key Responsibilities:

• Plan and execute digital marketing campaigns across SEO, SEM, social media, email.
• Manage the company’s social media accounts and create engaging content.
• Optimise website and landing pages for better visibility and conversions.
• Monitor campaign performance using analytics tools and prepare monthly reports.
• Collaborate with design and content teams to deliver creative marketing materials.
• Stay updated with digital marketing trends and recommend new strategies.

Key Requirements:

• Bachelor’s degree in Marketing, Business, or related field.
• 1–3 years of experience in digital marketing or related role.
• Strong knowledge of SEO, Google Ads, Facebook Ads, and email marketing.
• Proficiency in analytics tools (Google Analytics, Search Console).
• Excellent communication and content writing skills.
• Creative mindset with attention to detail.
• Ability to work independently and in a team environment.