Digital Marketing Executive

INNOPPL IT SERVICES; Chennai; Presencial; INR 350.000 - 700.000; Jornada completa

Descripción de la vacante

INNOPPL IT SERVICES is seeking a Digital Marketing Executive to manage paid campaigns across platforms and lead email marketing efforts. The role requires a solid SEO foundation and hands-on experience with at least one major advertising platform.

You will use Claude or ChatGPT to assist with marketing tasks, analyze performance, and craft campaigns. A strong eye for detail and ability to multitask in a fast-paced environment will help drive results.

Formación

• Around 2 years of experience in digital marketing.
• Experience managing campaigns on Meta Ads, LinkedIn Ads or Google Ads.
• Experience with email campaigns and reporting.
• Strong foundation in SEO.
• Experience using Claude or ChatGPT for marketing tasks.
• Good attention to detail and time-management skills.
• Quick learner with problem-solving skills.
• Clear communication and ability to manage multiple tasks.

Responsabilidades

• Plan, launch, and manage paid campaigns across platforms such as Meta Ads, LinkedIn Ads, or Google Ads.
• Monitor campaign performance, manage budgets, and make optimizations to improve results.
• Set up and manage email campaigns, including audience segments, scheduling, and performance tracking.
• Support SEO activities such as keyword research, on-page optimization, and basic performance reporting.
• Use tools like Claude or ChatGPT to support marketing research, campaign ideas, content drafts, and performance analysis. Review AI-generated outputs for accuracy and quality.
• Track campaign metrics and prepare regular performance reports.
• Spot issues or opportunities in campaign performance and recommend practical next steps.

Conocimientos

Digital marketing

Paid campaigns

Email marketing

SEO

AI tools

Attention to detail

Time management

Communication

Learning agility

Multitasking

Descripción del empleo

Job Description:

Experience: 2 years

We’re looking for a detail-oriented Digital Marketing Executive to manage paid campaigns and email marketing, with a strong foundation in SEO. You should be comfortable working with at least one major advertising platform, use AI tools effectively, and be eager to learn new tools and channels.

What you’ll do

• Plan, launch, and manage paid campaigns across platforms such as Meta Ads, LinkedIn Ads, or Google Ads.
• Monitor campaign performance, manage budgets, and make optimizations to improve results.
• Set up and manage email campaigns, including audience segments, scheduling, and performance tracking.
• Support SEO activities such as keyword research, on-page optimization, and basic performance reporting.
• Use tools like Claude or ChatGPT to support marketing research, campaign ideas, content drafts, and performance analysis. Review AI-generated outputs for accuracy and quality.
• Track campaign metrics and prepare regular performance reports.
• Spot issues or opportunities in campaign performance and recommend practical next steps.

What we’re looking for

• Around 2 years of experience in digital marketing.
• Hands-on experience managing campaigns on at least one of these platforms: Meta Ads, LinkedIn Ads, or Google Ads.
• Experience with email campaign execution and reporting.
• A strong foundation in SEO.
• Ability to use Claude or ChatGPT efficiently for relevant marketing tasks.
• Good attention to detail and time-management skills.
• A quick learner with solid problem-solving skills.
• Clear communication and the ability to manage multiple tasks.