Digital Marketing Executive

Tecnovos

Bengaluru

On-site

INR 600,000 - 900,000

Full time

14 days+

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Job summary

A leading IT services firm in Bengaluru is seeking an experienced Digital Marketing Executive to drive digital marketing campaigns from concept to execution. The ideal candidate should possess a bachelor's degree and have strong analytical thinking, excellent communication skills, and a passion for digital technologies. This role offers full-time employment with opportunities for growth in a dynamic environment.

Qualifications

Strong analytical thinking and ability to measure results.
Excellent verbal, written, and presentation skills.
Ability to work in a fast-paced environment and manage multiple projects.

Responsibilities

Drive digital marketing campaigns from concept to execution.
Collaborate with teams to launch campaigns on time and within budget.
Measure and optimize performance against goals.

Skills

Analytical thinking

Digital marketing tools

Email marketing

Social media marketing

SEO/SEM

Google Analytics

Creativity

Project management

Education

Bachelor's degree in Communications, Marketing, English, Journalism

Tools

Google AdWords

SEO tools

Web Analytics

Microsoft Office

Job description

Overview

Digital Marketing Executive — Tecnovos

Location: Bangalore • Employment type: Full-time • Experience: 4 - 7 Years

We are looking for a seasoned Digital Campaign Executive whose goal will be to drive programs and strategies to reach customers and organizational goals.

Job Brief

As a Digital Marketing Executive, you should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work with the marketing team, supporting teams and vendors to launch campaigns on time and on budget.

Responsibilities

The ideal candidate should have media strategy and execution experience; love for data driven decision-making, agile approach to media review, optimizations and decision-making.
Should have in-depth digital marketing experience and a passion for digital technologies.
Run effective email marketing, social media marketing, SEM, SEO campaigns etc.
Experience in Google Adwords, Google Analytics, SEO tools, Social Media Optimization, Web Analytics and Reporting.
Ideate and create innovative marketing strategies to facilitate B2B sales.
Conceptualize and manage all digital marketing campaigns and be on the lookout for innovative customer acquisition and branding opportunities.
Regular usability checks for English and other language websites for maximum localization impact.
Collaborate with designers to improvise on website design and develop new sites, revamp online material and email marketing campaigns.
Measure, report and optimize performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Requirements

Strong analytical thinking, ability to create test-and-learn plans, measure incremental results, identify opportunities.
Proactive in recognizing new ideas and bringing them to execution.
Excellent verbal, written and presentation skills with a focus on tangible, measurable recommendations.
Ability to work in a fast-paced environment and handle multiple projects concurrently.
Excellent research, organizational and time management skills.
The capacity to work independently and collaboratively.
Ability to work efficiently without compromising quality or accuracy.
Proficient in all Microsoft Office applications.
Banking / Finance Domain knowledge is an added advantage.

Background

Bachelor's degree in Communications, Marketing, English, Journalism, or related field.
Attention to detail and commitment to high quality/error free deliverables.

Qualifications & Job Details