Digital Marketing Executive

NexorTest Technologies; Bengaluru; On-site; INR 279,000 - 390,600; Part time

Benefits offered by this job

Dynamic work environment

Opportunities for professional growth

Competitive salary and benefits

Job summary

A leading technology company in Bengaluru is seeking a Digital Marketing Specialist to enhance online presence and drive engagement through multi-channel campaigns. The role requires expertise in Google Ads, LinkedIn marketing, and content creation. Ideal candidates will possess a Bachelor's degree and 2-3 years of digital marketing experience. This part-time position offers opportunities for growth in a dynamic work environment.

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, or a related field.
• Minimum 2-3 years of experience in digital marketing.
• Proven track record of managing digital marketing campaigns.

Responsibilities

• Develop and execute multi-channel digital marketing campaigns.
• Manage and optimize website content and implement SEO best practices.
• Create engaging blog posts and social media content.

Skills

Google Ads

LinkedIn marketing

Content creation

Analytical skills

SEO

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Job description

We are seeking a highly skilled and creative Digital Marketing Specialist to join our team. The ideal candidate will be responsible for developing and implementing comprehensive digital marketing strategies to enhance our online presence, drive website traffic, and boost engagement across various platforms. If you are passionate about digital marketing and have expertise in Google Ads, LinkedIn marketing, web management, content creation, and blogging, we encourage you to apply!

Key Responsibilities

• Develop and execute multi-channel digital marketing campaigns across Google Ads, LinkedIn, and other relevant platforms to reach target audiences and drive conversions.
• Manage and optimize website content, ensuring a seamless user experience, and implement SEO best practices to improve search engine rankings.
• Create engaging and informative blog posts, social media content, and email newsletters to foster brand awareness and community engagement.
• Utilize LinkedIn's advertising features to create targeted ads, promote company content, and generate leads.
• Monitor and analyze campaign performance using tools like Google Analytics, and provide data-driven insights to inform future marketing strategies.
• Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives and ensure consistent brand messaging.
• Stay updated on the latest digital marketing trends, tools, and best practices to continuously improve our online presence and marketing effectiveness.

Required Skills and Experience

• Bachelor's degree in Marketing, Digital Marketing, or a related field.
• Minimum 2-3 years of experience in digital marketing, with a focus on Google Ads and LinkedIn marketing, Web management (Content creation + Blogs).
• Proven track record of successfully managing and optimizing digital marketing campaigns.
• Strong writing and content creation skills for blogs, social media, and other digital platforms.
• Analytical mindset with experience in using tools like Google Analytics to measure campaign performance and ROI.
• Excellent communication and project management skills to work effectively with internal teams and external partners.

What We Offer

• A dynamic and supportive work environment that encourages creativity and innovation.
• Opportunities for professional growth and development in a rapidly evolving industry.
• Competitive salary and benefits package.
• Collaborative team environment with regular workshops and training sessions to enhance your skills.

Seniority level

• Entry level

Employment type

• Part-time

Job function

• Marketing and Sales