Digital Marketing & Content Executive

AV Square Technologies; Chennai District; Presencial; INR 500 000 - 800 000; Tempo integral

Resumo da oferta

AV Square Technologies in Chennai is seeking a creative Digital Marketing & Content Executive to plan and execute marketing activities for AV Square Technologies, Waflo and selected client accounts. You will combine content creation, social-media management, basic design, reel editing, advertising and lead-generation activities to drive brand reach and qualified leads.

This role requires strong English and Tamil communication, plus disciplined calendar management, reporting and cross‑functional

Qualificações

• - Hands-on experience with Meta Ads Manager.
• - Social-media content planning.
• - Canva or Adobe design skills.
• - Reel and short-video editing.
• - Basic video shooting with a smartphone.
• - Copywriting for posts/ads; SEO basics.
• - Basic Google Ads knowledge.
• - Landing pages and lead generation understanding.
• - Use of AI tools for research, scripting and content production.
• - Strong written English.
• - Tamil language ability.
• - Good organisation and reporting discipline.

Responsabilidades

• - Prepare monthly digital-marketing and content plans.
• - Create social-media posts, carousels, stories and ads.
• - Script, shoot and edit short-form reels.
• - Manage Facebook, Instagram, LinkedIn and YouTube content.
• - Create marketing content using Canva, Adobe tools and AI tools.
• - Set up and manage Meta lead-generation campaigns.
• - Assist with Google Ads campaigns.
• - Perform keyword and competitor research.
• - Handle basic SEO and local SEO activities.
• - Optimise Google Business Profiles.
• - Coordinate landing pages with WordPress and Laravel developers.
• - Set up Meta Pixel, conversion events and tracking.
• - Monitor leads, cost per lead and campaign performance.
• - Prepare weekly and monthly marketing reports.
• - Suggest campaigns for AV Squares services and products.
• - Coordinate with Business Development Executive.
• - Support marketing activities for client accounts.
• - Maintain an organized content calendar and asset library.

Conhecimentos

Meta Ads Manager

Social-media planning

Canva design

Video editing

Smartphone video shooting

Copywriting

SEO basics

Google Ads

Landing pages & lead gen

AI content tools

English writing

Tamil communication

Organization & reporting

Ferramentas

Meta Business Suite

Google Ads

WordPress

CapCut

Premiere Pro

DaVinci Resolve

Canva

Adobe Photoshop

Adobe Illustrator

Google Analytics

Search Console

Descrição da oferta de emprego

Role overview

We are looking for a creative and performance-oriented Digital Marketing & Content Executive who can plan and execute marketing activities for AV Square Technologies, Waflo and selected client accounts.

The candidate should be able to combine content creation, social-media management, basic design, reel editing, advertising and lead-generation activities.

Key responsibilities

• Prepare monthly digital-marketing and content plans
• Create social-media posts, carousels, stories and advertisements
• Plan, script, shoot and edit short-form reels
• Manage Facebook, Instagram, LinkedIn and YouTube content
• Create marketing content using Canva, Adobe tools and AI tools
• Set up and manage Meta lead-generation campaigns
• Assist with Google Ads campaigns
• Perform keyword and competitor research
• Handle basic SEO and local SEO activities
• Optimise Google Business Profiles
• Coordinate landing pages with WordPress and Laravel developers
• Set up Meta Pixel, conversion events and campaign tracking
• Monitor leads, cost per lead and campaign performance
• Prepare weekly and monthly marketing reports
• Suggest campaigns for AV Squares services and products
• Coordinate with the Business Development Executive
• Support marketing activities for client accounts
• Maintain an organised content calendar and asset library

Required skills

• Hands-on experience with Meta Ads Manager
• Social-media content planning
• Canva or Adobe design skills
• Reel and short-video editing
• Basic video shooting using a smartphone
• Copywriting for posts and advertisementsSEO and Google Business Profile fundamentals
• Basic Google Ads knowledge
• Understanding of landing pages and lead generation
• Ability to use AI tools for research, scripting and content production
• Good written English
• Tamil communication ability
• Strong organisation and reporting discipline

Preferred tools

• Canva
• Adobe Photoshop or Illustrator
• CapCut, Premiere Pro or DaVinci Resolve
• Meta Business Suite and Ads Manager
• Google Ads
• Google Analytics and Search Console
• WordPress
• AI content and productivity tools

Performance expectations

The candidate will be measured on:

• Approved content delivered on schedule
• Reels and creatives produced
• Qualified leads generated
• Cost per qualified lead
• Landing-page conversions
• Campaign improvement
• Organic engagement and reach
• SEO progress
• Reporting accuracy
• Coordination with the sales team