Digital Marketing Executive

Reaghan Fashions Pvt Ltd; Sachin; On-site; INR 300,000 - 600,000; Full time

Job summary

Reaghan Fashions Pvt Ltd in India seeks a digital marketing professional to design assets, create videos, and manage social channels.

The role covers SEO/SEM basics, paid campaigns, analytics, and copywriting, with a focus on AI-powered workflows to boost engagement.

Qualifications

• Proven experience in digital marketing, social media, and content creation.
• Hands-on proficiency with the Adobe Creative Suite (Premiere Pro, Illustrator) and Canva.
• Strong understanding of Meta Ads Manager, Google Ads, and web analytics.
• Excellent written communication and visual storytelling skills.

Responsibilities

• Design high-quality digital assets and social media graphics using Canva and Adobe Illustrator.
• Video Production: Shoot, edit, and optimize engaging Videos and Reels using Adobe Premiere Pro.
• Paid Advertising: Set up, manage, and optimize ad campaigns across Facebook, Instagram, and Google Ads.
• Search Optimization: Implement foundational SEO strategies and manage basic SEM campaigns.
• Social Media Management: Manage daily postings, content calendars, and community engagement across all social platforms.
• Content Writing: Write clear, engaging copy for social media, blogs, ads, and website content.
• AI Tools: Utilize modern AI tools to streamline content creation, copywriting, and marketing workflows.

Skills

Digital marketing

Social media management

Content writing

Copywriting

Video editing

AI tools

SEO

SEM

Analytics

Tools

Canva

Adobe Illustrator

Adobe Premiere Pro

Meta Ads Manager

Google Ads

Facebook Ads

Instagram Ads

Google Analytics

Job description

Key Responsibilities & Required Skills:

• Design & Creatives: Design high-quality digital assets and social media graphics using Canva and Adobe Illustrator.
• Video Production: Shoot, edit, and optimize engaging Videos and Reels using Adobe Premiere Pro.
• Paid Advertising: Set up, manage, and optimize ad campaigns across Facebook, Instagram, and Google Ads.
• Search Optimization: Implement foundational SEO strategies and manage basic SEM campaigns.
• Social Media Management: Manage daily postings, content calendars, and community engagement across all social platforms.
• Content Writing: Write clear, engaging copy for social media, blogs, ads, and website content.
• AI Tools: Utilize modern AI tools to streamline content creation, copywriting, and marketing workflows.

Qualifications:

• Proven experience in digital marketing, social media, and content creation.
• Hands-on proficiency with the Adobe Creative Suite (Premiere Pro, Illustrator) and Canva.
• Strong understanding of Meta Ads Manager, Google Ads, and web analytics.
• Excellent written communication and visual storytelling skills.