Digital Marketing Consultant

Happy Gut Kitchen; Khordha; On-site; INR 167,400 - 223,200; Part time

Job summary

A health and wellness company in Bhubaneswar is searching for a part-time Digital Marketing Consultant to plan and optimize digital marketing activities. The consultant will manage social media channels, run paid campaigns, and collaborate with teams on-ground. Ideal candidates will have 1-3 years of digital marketing experience, strong communication skills, and a desire to work flexibly in a vibrant environment. Compensation ranges from ₹15,000 to ₹20,000 per month based on experience and output.

Qualifications

• 1-3 years of experience in digital marketing, agency or consulting preferred.
• Strong understanding of social media and growth marketing.
• Ability to work independently and take ownership.

Responsibilities

• Design monthly digital marketing plans aligned with business goals.
• Manage Instagram, LinkedIn, Facebook, and YouTube strategies.
• Run and optimize paid campaigns; track KPIs and share reports.
• Support SEO planning and content optimization.
• Coordinate with teams and attend in-person meetings.

Skills

Digital marketing experience

Social media management

Content creation

Analytics and reporting

SEO knowledge

Communication skills

Tools

Meta Ads

Google Ads

SEO tools

Job description

Job Title

Digital Marketing Consultant (Part-Time)

Location

Bhubaneswar (Offline presence required)

Engagement Type

Part-time, 20–25 hours per week, flexible working hours, on-ground coordination required

Compensation

₹15,000 – ₹20,000 per month (based on experience & output)

Role Overview

We are looking for a hands‑on Digital Marketing Consultant who can plan, execute, and optimize digital marketing activities for our ventures in healthcare, wellness, education, and consulting. The role requires both strategic thinking and execution capability, with regular offline collaboration.

Key Responsibilities

• Strategy & Planning: Design monthly digital marketing plans aligned with business goals, identify target audience, channels, and content themes, plan campaigns for lead generation, brand building, and conversions.
• Social Media & Content Execution: Manage Instagram, LinkedIn, Facebook, and YouTube strategies; coordinate with content creators/designers for posts, reels, and videos; ensure consistency in brand messaging and tone.
• Performance Marketing & Analytics: Run and optimize basic paid campaigns (Meta & Google – if applicable); track KPIs such as reach, engagement, leads, CAC, conversions; share weekly and monthly performance reports with insights.
• Website, SEO & Funnels: Support basic SEO planning and content optimization; improve landing pages, lead forms, and conversion flows; work on email, WhatsApp, and retargeting funnels.
• Offline Coordination & Team Support: Attend in‑person meetings in Bhubaneswar as required; coordinate with founders, interns, and internal teams; align digital efforts with on‑ground marketing activities.

Required Skills & Experience

• 1–3 years of experience in digital marketing (agency or consulting preferred)
• Strong understanding of social media, content, and growth marketing
• Basic knowledge of Meta Ads, Google Ads, SEO, and analytics tools
• Ability to work independently and take ownership
• Good communication skills (English + Hindi/Odia preferred)

Who Should Apply

• Freelancers or consultants looking for steady part‑time engagement
• Professionals wanting flexibility with real business exposure
• Marketers who enjoy execution + strategy, not just theory