Digital Marketing Executive

DEVINETEK; Khordha; On-site; INR 360,000 - 600,000; Full time

Job summary

DEVINETEK – Training & Placement in Bhubaneswar seeks a Digital Marketing Executive to plan, execute and manage campaigns, boost brand visibility, engage audiences, and generate leads for training and placement initiatives.

You will collaborate with the team to promote programs, internships, placements, courses, events, and business initiatives, while analyzing performance and optimizing campaigns for growth.

Qualifications

• Minimum 1 year of practical experience in Digital Marketing.
• Good understanding of Social Media Marketing (SMM).
• Hands-on knowledge of Google Ads and Meta Ads.
• Basic knowledge of SEO and Google Analytics.
• Understanding of lead generation and conversion campaigns.
• Good content writing and communication skills.
• Ability to create engaging social media content.
• Basic knowledge of Canva or other graphic-design tools is an advantage.
• Strong analytical and problem-solving abilities.
• Ability to analyze campaign data and prepare performance reports.

Responsibilities

• Develop and execute effective digital marketing strategies and campaigns.
• Manage and grow Facebook, Instagram, LinkedIn, and YouTube platforms.
• Create and manage engaging social media posts, creatives, campaigns, and promotional content.
• Plan, launch, and optimize Google Ads and Meta Ads campaigns.
• Generate, track, and manage leads through various digital marketing channels.
• Monitor campaign performance, reach, engagement, leads, conversions, and ROI.
• Conduct keyword research, basic SEO, and website optimization.
• Manage website content and coordinate with the technical team for regular updates.
• Prepare weekly/monthly digital marketing reports.
• Analyze campaign data and identify areas for improvement.
• Research new digital marketing tools, platforms, trends, and opportunities.
• Coordinate promotional campaigns for courses, training programs, internships, placements, and events.
• Work toward achieving defined lead-generation and marketing targets.

Skills

Social Media Marketing

Google Ads

Meta Ads

Content Writing

Communication Skills

Lead Generation

SEO Basics

Analytics

Campaign Planning

Time Management

Tools

Google Ads platform

Meta Ads Manager

Canva

Google Analytics

Job description

Digital Marketing ExecutiveAbout DEVINETEK

DEVINETEK – Training & Placement is looking for a motivated, creative, and result-oriented Digital Marketing Executive to join our team in Bhubaneswar. The ideal candidate should have practical experience in digital marketing, social media management, paid advertising, lead generation, and campaign performance analysis.

Position Details

PositionDigital Marketing ExecutiveExperienceMinimum 1 YearLocationSaheednagar, Bhubaneswar, OdishaEmployment TypeFull-TimeSalaryNegotiable – Based on experience & skills

About the Role

As a Digital Marketing Executive, you will be responsible for planning, executing, and managing digital marketing activities to increase brand visibility, audience engagement, lead generation, and business growth.

You will work closely with the internal team to promote training programs, internship opportunities, placement activities, courses, events, and business initiatives.

Key Responsibilities

• Develop and execute effective digital marketing strategies and campaigns.
• Manage and grow Facebook, Instagram, LinkedIn, and YouTube platforms.
• Create and manage engaging social media posts, creatives, campaigns, and promotional content.
• Plan, launch, and optimize Google Ads and Meta Ads campaigns.
• Generate, track, and manage leads through various digital marketing channels.
• Monitor campaign performance, reach, engagement, leads, conversions, and ROI.
• Conduct keyword research, basic SEO, and website optimization.
• Manage website content and coordinate with the technical team for regular updates.
• Prepare weekly/monthly digital marketing reports.
• Analyze campaign data and identify areas for improvement.
• Research new digital marketing tools, platforms, trends, and opportunities.
• Coordinate promotional campaigns for courses, training programs, internships, placements, and events.
• Work toward achieving defined lead-generation and marketing targets.

Required Skills & Qualifications

• Minimum 1 year of practical experience in Digital Marketing.
• Good understanding of Social Media Marketing (SMM).
• Hands-on knowledge of Google Ads and Meta Ads.
• Basic knowledge of SEO and Google Analytics.
• Understanding of lead generation and conversion campaigns.
• Good content writing and communication skills.
• Ability to create engaging and audience-focused social media content.
• Basic knowledge of Canva or other graphic-design tools is an advantage.
• Good analytical and problem-solving abilities.
• Ability to analyze campaign data and prepare performance reports.
• Strong time-management and organizational skills.
• Ability to work independently as well as collaboratively with a team.

Preferred Candidate

Candidates will be preferred if they have:

• Experience in handling lead-generation campaigns.
• Hands-on experience with Google Ads and Meta Ads.
• Experience in the education, training, internship, placement, or service industry.
• Experience managing multiple social media platforms.
• A proven understanding of digital marketing campaign optimization.
• A target-oriented and result-driven approach.
• Creativity, initiative, and the ability to take ownership of marketing activities.

What We Offer

• Opportunity to work on real-world digital marketing campaigns.
• Practical exposure to Google Ads, Meta Ads, SEO, SMM, and lead generation.
• Professional growth and learning opportunities.
• Exposure to education, training, internship, placement, and business-development campaigns.
• Opportunity to work with a dynamic and growth-oriented team.
• Salary package based on experience, skills, and performance.

Ideal Candidate

We are looking for someone who is:

Creative Target-Oriented Proactive Analytical Responsible Result-Driven

The candidate should be willing to take ownership of digital marketing activities and contribute directly to the company's growth.

DEVINETEK – Training & Placement

Saheednagar, Bhubaneswar, Odisha

Join DEVINETEK and build your career while creating real impact through digital marketing.