DGM Channel Sales Battery Vertical

W3villa Technologies Pvt. Ltd.; Delhi; On-site; INR 2,000,000 - 3,000,000; Full time

Benefits offered by this job

Competitive compensation package

High-performance incentives

Opportunity for strategic impact

Job summary

Servotech Renewable Power System Ltd. is seeking an Associate Vice President (AVP) or Vice President (VP) of Channel Sales in Delhi to lead the Lithium-ion battery vertical. This role requires over 12 years of sales experience, notably in the battery sector, and aims to build an extensive dealer network across India.

The position offers competitive compensation, high-impact responsibilities, and the chance to significantly influence the energy storage market.

Qualifications

• Minimum of 12 years sales experience, significant portion in Lithium-ion battery sectors.
• Proven track record in managing dealer/distributor networks.
• Strong understanding of battery chemistry and integration with solar inverters.

Responsibilities

• Design and execute a comprehensive channel sales strategy for Lithium-ion batteries.
• Identify, onboard, and manage Tier-1 distributors and Tier-2 dealers.
• Own the revenue for the channel business and set aggressive sales targets.

Skills

Sales Strategy Creation

Dealer/Distributor Management

Battery Management Systems (BMS)

Negotiation Skills

Market Analysis

Education

MBA from a Tier-1/Tier-2 institute

Engineering degree (B.Tech/BE)

Job description

Job Description

Company: Servotech Renewable Power System Ltd.
Location: Delhi
Experience: 10 – 12 years in Battery/Inverter/Power Electronics industry
Reports to: Director Sales & Marketing

Role Overview

Servotech is seeking a visionary and high-octane Associate Vice President (AVP) or Vice President (VP) of Channel Sales to spearhead our Lithium‑ion battery vertical/division. As we pivot the market from traditional Lead‑acid to advanced Lithium storage solutions, you will be the primary architect of our distribution network.

You will leverage your deep-rooted relationships in the battery and power backup industry to build a robust, pan‑India channel ecosystem that drives exponential revenue growth.

Core Responsibilities

1. Strategic Leadership: Design and execute a comprehensive channel sales strategy for Lithium‑ion batteries across residential, commercial, and industrial (C&I) segments.
2. Network Expansion: Identify, onboard, and manage Tier‑1 distributors and Tier‑2 dealers. You will be responsible for converting traditional Lead‑acid channel partners to Servotech’s Lithium ecosystem.
3. Revenue Ownership: Own the Revenue for the channel business. Set aggressive sales targets, manage forecasting, and ensure consistent month‑on‑month growth.
4. Market Positioning: Position Servotech’s Lithium solutions against traditional Lead‑acid incumbents by highlighting Total Cost of Ownership (TCO), efficiency, and lifecycle benefits.
5. Team Management: Lead and mentor a high‑performing regional sales team, providing them with the tools and technical training necessary to close complex deals.
6. Competitor Intelligence: Keep a pulse on market trends, pricing shifts, and competitor movements within both the Lithium and Lead‑acid spaces.

Required Qualifications & Skills

1. Industry Pedigree: A minimum of 12 years in sales, with a significant portion dedicated to the Lithium‑ion battery sectors (e.g., Exide, Amaron, Luminous, Microtek, etc.).
2. Channel Expertise: Proven track record of managing large‑scale dealer/distributor networks and implementing secondary sales tracking.
3. Technical Literacy: Strong understanding of battery chemistry, BMS (Battery Management Systems), and integration with solar inverters/EV chargers.
4. Education: MBA from a Tier‑1/Tier‑2 institute; an Engineering degree (B.Tech/BE) is preferred.

Soft Skills: A "hunter" mindset, exceptional negotiation skills, and the ability to influence C‑suite stakeholders at the distributorship level.

Why Join Servotech?

• Market Leader: Work with a brand at the forefront of the EV charging and Green Energy revolution.
• Strategic Impact: This is a high‑visibility role where you will shape the future of our energy storage vertical.
• Growth: Competitive compensation package with high‑performance incentives and the opportunity to lead a national vertical.

Key Performance Indicators (KPIs)

1. Channel Depth: Number of active Lithium‑certified dealers onboarded quarterly.
2. Revenue Growth: Achievement of MoM and YoY sales targets for the Lithium segment.
3. Market Share: Percentage growth of Servotech Lithium products vs. Lead‑acid alternatives in key territories.
4. Collection Efficiency: Maintaining a healthy AR (Accounts Receivable) cycle across the channel.