Demand Generation Executive

HabileLabs

Udaipur District

On-site

INR 350,000 - 550,000

Full time

2 days ago
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Job summary

HabileLabs in India is seeking a driven Demand Generation Executive to be the first point of contact for prospective clients. The role focuses on outbound outreach, engaging leads, and qualifying them before handing off to the sales/BD team across IT services and SaaS offerings.

You will follow call scripts, keep CRM up to date (Zoho CRM), and collaborate with marketing to refine messaging. A 2–5 year track record in lead generation, strong English communication, and comfort with international

Qualifications

  • 2–5 years of experience in demand generation or lead generation.
  • Experience with IT services/SaaS is a plus.
  • Strong English communication; Hindi a plus.

Responsibilities

  • Make outbound cold calls to prospective leads and present HabileLabs services.
  • Qualify leads using criteria (budget, authority, need, timeline).
  • Maintain CRM records and track performance metrics.
  • Schedule discovery calls and coordinate with sales team.
  • Collaborate with marketing to feedback on messaging.

Skills

Cold calling
Lead generation
English communication
Telesales
Zoho CRM
LinkedIn Sales Navigator
Research & outreach
Persistence

Education

Graduation

Tools

Zoho CRM
LinkedIn Sales Navigator

Job description

We're looking for a driven Demand Generation Executive to be the first point of contact for prospective clients. This role is core to our sales pipeline — you'll be making outbound cold calls, engaging leads, and qualifying them before handing off to the sales/BD team. If you're energetic, persuasive, and love the thrill of a good conversation, this role is for you.


Key Responsibilities


  • Make outbound cold calls to prospective leads (from provided databases, inbound inquiries, and self-sourced lists) to introduce HabileLabs' services and solutions (Cloud, AI/ML, Web & Mobile Development, Salesforce, DevOps, Data & BI).

  • Qualify leads based on defined criteria (budget, authority, need, timeline — BANT/GPCT or similar frameworks) before passing them to the sales team.

  • Maintain accurate, up-to-date records of all calls, lead status, and follow-ups in the CRM (Zoho CRM).

  • Follow structured call scripts and objection-handling techniques while adapting tone for different prospect personas across industries and geographies.

  • Achieve daily/weekly targets for call volume, connect rate, and qualified leads generated.

  • Schedule discovery calls/demos for the Business Development team with qualified prospects.

  • Conduct basic research on leads/companies before calling to personalize outreach.

  • Follow up consistently with warm leads via calls, email, and LinkedIn/WhatsApp to keep them engaged in the pipeline.

  • Collaborate with the marketing team to give feedback on lead quality and messaging effectiveness.

  • Report daily/weekly performance metrics to the reporting manager.


Required Skills & Qualifications


  • Excellent verbal communication skills in English (Hindi a plus); ability to build rapport quickly over the phone, including with international prospects.

  • Prior experience in cold calling, telesales, inside sales, or lead generation preferred (IT services/SaaS background is a plus).

  • Comfortable with rejection and persistent in following up without being pushy.

  • Basic understanding of IT services / cloud / software development offerings (or willingness to learn quickly).

  • Familiarity with CRM tools (Zoho CRM experience is a strong plus).

  • Good listening skills to accurately gauge lead intent and qualify effectively.

  • Self-motivated, target-driven, and comfortable working in a fast-paced environment.

  • Basic computer proficiency (MS Excel/Google Sheets, email, LinkedIn Sales Navigator is a plus).


Good to Have


  • Prior experience in an IT services company or B2B software consulting environment.

  • Familiarity with lead scoring frameworks (BANT, GPCT, etc.)

  • Experience calling international (US/EU) prospects or working across time zones.

  • Experience using dialers or cold calling /sales engagement tools.


Experience


  • 2-5 years

  • Excellent in communication skills

  • Graduation

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