Customer Relationship Manager

Birla Carbon; Bhiwandi; On-site; INR 500,000 - 750,000; Full time

Job summary

Aditya Birla Group is seeking a Customer Relationship Manager for the Cement division in the assigned territory. The role focuses on achieving sales and collection targets, gathering market intelligence, and building rapport with site managers and influencers to ensure smooth project execution.

The position requires visiting client sites, developing business opportunities, and presenting competitive proposals for retail and medium-scale projects.

Qualifications

• Experience in achieving sales targets and collecting payments.
• Ability to analyze market and identify opportunities in assigned area.
• Strong communication and stakeholder management skills.

Responsibilities

• Achieve sales and collection targets in the assigned area.
• Collect market information to support business decisions.
• Visit sites to meet project managers, site in-charges, influencers and agencies during planning and execution.
• Develop market opportunities and prepare competitive proposals for potential clients.

Skills

Sales

Marketing

Customer Relationship Management

Tools

SAP

Job description

At the Aditya Birla Group, our Corporate Vision is aligned and intricately woven with our People Vision.

Customer Relationship Manager

Designation :

Organization : Cement

Job Description:

Job Purpose

Achieve sales & collection targets and collect market information in his assigned area.

Driven by strong economic growth, construction industry in India is booming resulting in increase of RMC consumption. Various MNCs in partnership with international consultants are executing projects with major focus on retail and medium projects which are challenging, complex and time-bound. RMC offers high-tech solutions to cater to the needs of such projects. This requires the sales and marketing skills to tap the huge potential in this growing market to improve market share.

Key Result Areas

KRA (Accountabilities) (Max 1325 Characters)

Supporting Actions (Max 1325 Characters)

KRA1 Product Rate

• Ensure closure of sales targets (as per role specific KPIs and targets) within the price range specified in the SOP

KRA2 Payment Receivables

• Ensure receivables of all outstanding payments / defaulter cases of cheque bouncing or any legal matters
• Ensure timely delivery of invoices & credit/debit notes
• Monitor Daily customer wise sales and collection data and ensure timely collections
• Monitor outstanding payments regularly to identify critical customers and hence strategize receivable collection

KRA3 Order Planning & Scheduling

• Provide new customer details to the CSD and help in creating SAP customer code and entering customer details in SAP prior to first dispatch

KRA4 Industry Analysis

• Understand the allotted geographic areas regularly and conduct market analysis to assess the market position

KRA5 Customer Management

• Visit site frequently to meet the concerned site incharge, project managers, influencers and various agencies during project planning & execution and build rapport to execute a smooth flow of operation

KRA6 Business Development

• Develop a priority list of market opportunities to explore in their respective market
• Develop competitive proposals and presentations for potential/ prospective clients and high priority target (Retail & Medium) customers
• Interact with customers and local officials of competitors to collect information regarding prices, incentives, discounts etc

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