Content Strategist (Instagram Growth)

Clic; New Delhi; On-site; INR 279,000 - 390,600; Full time

Job summary

A creative marketing agency is searching for a Social Media Content Strategist to develop innovative content strategies across social media platforms. You will enhance brand visibility and engagement for diverse clientele. Responsibilities include producing engaging content, managing content calendars, and collaborating with teams. The ideal candidate should have a proven track record in social media engagement and experience in a marketing agency. Join our vibrant team in New Delhi for a rewarding full-time role.

Qualifications

• Proven track record of growing Instagram accounts and enhancing social media engagement.
• Experience in a marketing agency setting, particularly in digital marketing or content creation.
• Proficiency in performance marketing and managing ads on platforms such as Meta and Google AdWords is a plus.

Responsibilities

• Design and implement creative marketing content to grow followers and increase engagement.
• Develop and manage comprehensive monthly content calendars.
• Craft tailored content strategies for each client focusing on impactful social media presence.
• Produce engaging content across platforms like Instagram, LinkedIn, and Facebook.
• Monitor and analyze social media performance using analytics tools.

Skills

Social Media Engagement

Digital Marketing

Content Creation

Collaboration

Job description

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Join our dynamic team at Clic, a creative marketing agency specializing in digital marketing, branding, and website development. As a Social Media Content Strategist, you will spearhead the development and execution of innovative content strategies across various social media platforms. This role is pivotal in enhancing brand visibility and engagement for our diverse clientele.

Company - Clic Creative Marketing Agency

Job type - Full time (In office)

Office Location: Backside of Mahindra park, Rani Bagh, Pitampura, New Delhi

Nearest Metro: Shakurpur Metro Station. A quick 8 to 10 min E‑Rickshaw ride from the metro will bring you to our doorstep

Office timings - 10am to 6:30pm

Work days - Monday to Saturday

Salary of Rs 25,000 to Rs 35,000 per month (Depends on your work experience)

Note - We prefer a candidate who has an Experience of a marketing agency

Key Responsibilities:

• Design and implement creative marketing content to grow followers, increase views and create engagement for multiple brands under the agency
• Develop and manage comprehensive monthly content calendars, ensuring a strategic mix of content types and posting schedules.
• Craft tailored content strategies for each client, focusing on impactful social media presence and continuous adaptation to trends.
• Produce engaging content across platforms like Instagram, LinkedIn, and Facebook, including reels, stories, and posts that resonate with target audiences.
• Maintain a consistent brand voice and style across all content.
• Multimedia Content Creation: Ideate, script, record, shoot, and edit multimedia content, staying ahead of social media trends to create visually appealing and trending reels.
• Ad Copy and Creative Support: Write compelling ad copy and collaborate with the design team on creatives for paid advertising campaigns on platforms like Meta ads or Google video ads.
• Cross-Functional Teamwork: Collaborate closely with creative designers, co-founders, and marketing teams to ensure cohesive and effective marketing strategies.
• Contribute to outdoor and indoor brand shoots, providing creative direction and execution.
• Influencer Partnership Management: Identify and manage collaborations with influencers that align with client brands to enhance content reach and impact.
• Analytics and Reporting: Monitor and analyze social media performance using analytics tools to track engagement metrics and content reach; provide regular reports on campaign performance, social media metrics, and strategic insights to stakeholders.

Desired Skills and Experience:

• Proven track record of growing Instagram accounts and enhancing social media engagement.
• Experience in a marketing agency setting, particularly in digital marketing or content creation.
• Proficiency in performance marketing and managing ads on platforms such as Meta and Google AdWords is a plus.

KPI:

• Innovate and implement content strategies to expand follower base and grow engagement on client Instagram profiles.
• Research and develop diverse content types in advance for both the agency and its clients.
• Produce compelling content aimed at increasing website traffic and conversions, with a focus on e-commerce brands.
• Create and optimize high-performing content for Instagram and Meta advertisements to drive conversions and purchasing decisions.

3 Great Reasons to Work with Us:

• We Are Small but Global: Work with a young and vibrant team and gain experience with some of the best brands, working on multiple exciting projects.
• No Corporate BS: We believe in a chill, positive work environment where you can be yourself.
• People-Centric Culture: Your growth is as important to us as it is to you. We've created a restriction‑free, energy‑filled atmosphere.