Social Media Strategist

Zoho; Gurugram District; Remote; INR 500,000 - 900,000; Full time

Job summary

367 Agency, a Gurgaon-based creative and digital marketing agency, is seeking a Social Media Strategist to drive organic growth for D2C brands. In this remote role, you will own the agency’s social media strategy, create monthly content calendars, coordinate with founders and teams, develop short and long-form content, and report on performance to optimize campaigns.

Strong understanding of brand positioning, consumer behavior, and analytics is essential, with hands-on content creation

Qualifications

• 3-5 years of experience in social media strategy and campaign execution ideally with an agency.
• Experience working with D2C consumer brands preferred.
• Hands-on content creation experience is a BIG plus.

Responsibilities

• Build and own the agency’s social media strategy.
• Create monthly content calendars.
• Drive execution with founders & internal teams: Short-form videos, Long-form videos, Static content.
• Develop SEO-oriented blog content for the agency website, Track, analyse, and report social media growth.

Skills

Instagram mastery

Facebook mastery

LinkedIn mastery

Pinterest mastery

YouTube mastery

Brand positioning

Consumer insights

Content creation

Analytics reporting

Education

Marketing, Media, Design, or Communication backgrounds preferred

Job description

367 Agency is a performance-driven creative and digital marketing agency headquartered in Gurgaon, Haryana, India.

367 Agency is a lean, results-oriented D2C performance marketing agency with a strong track record in ecommerce-driven growth. Armed with experienced leadership, a wide breadth of service offerings, and a culture built around autonomy and reliability, company has helped many brands punch well above their weight across digital channels.

Job Description

This is a remote position.

Are you the person who notices trends before they trend?

Do you instinctively think “this would work on Instagram” while scrolling? Do you understand that great social media isn’t just pretty posts — it’s strategy, storytelling, and smart execution?

We’re looking for a Social Media Strategist who can blend creative thinking + data-backed decisions to build brands people genuinely want to follow.

If you love turning ideas into content, content into conversations, and conversations into communities, you’ll fit right in.

Welcome to an agency where experimentation is encouraged, memes are valid references, and good ideas win (not hierarchy).

Experience Needed:

• 3-5 years of experience in social media strategy, content planning, and campaign execution ideally with an agency
• Experience working with D2C consumer brands preferred
• Hands-on content creation experience is a BIG plus

Requirements

• Strong understanding of brand positioning & consumer behaviour
• Ability to translate brand goals into clear social media strategy
• Sharp instinct for engaging, shareable content
• Expertise across platforms: Instagram, Facebook, Twitter/X, LinkedIn, Pinterest, YouTube
• Strong understanding of social media analytics, metrics & reporting
• Content creation, copywriting, and visual storytelling skills
• Trend spotting + audience insights + competitor analysis mindset

What You’ll Work On-

For the Agency

• Build and own the agency’s social media strategy
• Create monthly content calendars
• Drive execution with founders & internal teams:
• Short-form videos
• Long-form videos
• Static content
• Develop SEO-oriented blog content for the agency website
• Track, analyse, and report social media growth

For Client Brands

• Understand brand briefs and translate them into organic social strategies
• Create monthly social media calendars
• Coordinate content production using internal & external resources
• Collaborate with creators and creative teams
• Participate in content creation when required
• Share weekly & monthly performance insights
• Continuously optimise strategy using data and performance learnings

Education

Marketing, Media, Design, or Communication backgrounds preferred

Additional Requirements

• Portfolio showcasing campaigns and brands handled
• Personal laptop & stable internet connection

• We don’t run on rigid policies, ownership matters more than rulebooks
• No micromanagement. If you take responsibility for your work, you get full trust and autonomy
• No unnecessary salary cuts or restrictive leave calendars
• Remote team offering flexibility to work from wherever you are
• Freedom comes with responsibility, be available, responsive, and deliver quality work
• Opportunity to sit in on real founder-level conversations and business discussions
• Exposure to how real business and growth decisions are made
• Work directly with leaders who have built and scaled some of India’s leading D2C brands
• A learning environment where you gain practical industry exposure, not just task execution