Client Services Representative for Social Media Marketing

Leo Digital Communications; Dadri; On-site; INR 350,000 - 520,000; Full time

Job summary

Leo Digital Communications is seeking a proactive Client Servicing Executive for its Social Media Marketing team in India. You will manage day-to-day client relationships, understand business goals, coordinate with internal teams, and ensure timely delivery of social campaigns.

Applicants should possess exceptional communication and client management skills, a solid grasp of social media platforms, and the ability to juggle multiple client accounts while maintaining brand consistency and

Qualifications

• Excellent communication and client management skills.
• Strong understanding of social media platforms.
• Good project-management abilities.
• Ability to handle multiple client accounts.

Responsibilities

• 1) Act as the primary point of contact for assigned clients and translate feedback into internal briefs.
• 2) Coordinate planning and execution of social media campaigns and content calendars.
• 3) Liaise with internal teams (creative, content, production, performance marketing, SEO, web development, influencers) to deliver on client needs.
• 4) Manage client expectations, timelines, approvals and deliverables, and conduct regular reviews.
• 5) Track performance metrics and share monthly reports with clients.
• 6) Prepare for weekly/monthly client reviews and present updates and next steps.

Job description

Job Opening: Client Servicing Executive – Social Media Marketing

We are looking for a dynamic, proactive, and client-focused Client Servicing Executive to join our social media marketing team. The ideal candidate will be responsible for managing day-to-day client relationships, understanding business and marketing requirements, coordinating with internal teams, and ensuring the timely and successful delivery of social media campaigns.

The role requires excellent communication and client management skills, a strong understanding of social media platforms, good project-management abilities, and the ability to handle multiple client accounts simultaneously.

Key Responsibilities

1. Client Relationship Management

• Act as the primary point of contact for assigned clients.
• Understand client objectives, expectations, brand guidelines, and business requirements.
• Maintain strong and professional relationships with clients.
• Manage day-to-day client communication through email, calls, meetings, and messaging platforms.
• Respond to client queries and requirements promptly.
• Understand client feedback and translate it into clear internal briefs.
• Proactively identify client requirements and opportunities for additional campaigns and services.
• Manage client expectations, timelines, approvals, and deliverables.
• Conduct regular client review meetings and share updates on ongoing activities.

2. Campaign & Social Media Management

• Coordinate the planning and execution of social media campaigns.
• Understand the client's target audience, communication objectives, and campaign goals.
• Support the development of monthly content calendars and campaign plans.
• Coordinate content creation, approvals, publishing, and campaign execution.
• Ensure all social media communication follows the approved brand tone, messaging, and guidelines.
• Stay updated with social media trends, formats, platform updates, and emerging opportunities.
• Suggest new content ideas, campaign concepts, and engagement initiatives.

3. Internal Team Coordination

Work closely with:

• Creative and graphic design teams
• Content and copywriting teams
• Video and production teams
• Performance marketing teams
• SEO teams
• Web development teams
• Influencer marketing teams

Responsibilities include:

• Preparing clear and detailed briefs for internal teams.
• Assigning tasks with defined timelines and priorities.
• Following up on deliverables and ensuring deadlines are met.
• Consolidating client feedback before sharing it with internal teams.
• Coordinating revisions and ensuring changes are implemented correctly.
• Conducting internal quality checks before presenting work to clients.
• Ensuring there are no gaps between client requirements and final deliverables.

4. Content & Community Management

• Coordinate the creation, curation, and scheduling of social media content.
• Ensure content is relevant to the client's audience and objectives.
• Monitor comments, messages, mentions, and community interactions where applicable.
• Coordinate responses to customer queries and issues.
• Identify relevant conversations, trends, and opportunities for brand engagement.
• Support influencer collaborations and brand advocacy initiatives.
• Ensure brand communication remains consistent across platforms.

5. Campaign Performance & Reporting

• Track campaign performance across relevant social media platforms.
• Coordinate monthly performance reports.
• Monitor key metrics such as:
• Reach and impressions
• Engagement
• Follower growth
• Website traffic
• Leads and conversions
• CTR
• CPL / CPA
• Campaign ROI
• Understand performance data and identify key trends.
• Work with the performance marketing team to develop recommendations for optimisation.
• Present campaign performance and insights to clients in review meetings.
• Monitor competitor activity and relevant industry trends.

6. Client Reviews & Presentations

• Prepare for weekly/monthly client review meetings.
• Present campaign updates, creative work, content calendars, and performance reports.
• Clearly communicate achievements, challenges, learnings, and next steps.
• Document client feedback and action items.
• Ensure agreed action items are followed through to completion.