CHIEF MARKETING OFFICER

SP Medifort Hospital; India; On-site; INR 4,000,000 - 8,000,000; Full time

Job summary

SP Medifort Hospital in India is seeking a Chief Marketing Officer (CMO) to head Marketing/Healthcare Promotions and develop the hospital’s comprehensive marketing, branding, and communications strategy to strengthen market position and drive patient acquisition, retention, and engagement.

The role requires a senior leader with a global or regional perspective, strong insights into healthcare trends, and the ability to orchestrate cross-functional teams across digital, PR, and stakeholder

Qualifications

• Master's degree in Marketing, MBA in Marketing, or Healthcare Management.
• Minimum 15 years hospital/healthcare experience, with at least 5 years in a senior leadership role.
• Strong understanding of healthcare industry trends and patient acquisition strategies.

Responsibilities

• Head Marketing/Healthcare Promotions for SP Medifort and lead branding, communications and campaigns.
• Develop and execute the hospital's overall marketing strategy to strengthen market position.
• Drive patient acquisition, retention and engagement through integrated omni-channel initiatives.
• Oversee Digital Marketing, Public Relations and Corporate Communications.

Skills

Strategic planning

Brand management

Digital marketing

Corporate relations

Data analysis

Public relations

Patient experience

Customer relationships

Education

Master's degree in Marketing/MBA or Healthcare Management

Job description

Chief Marketing Officer (CMO) will be heading the Marketing/Healthcare Promotions of SP Medifort and will develop and execute the hospital’s overall marketing, branding, and communications strategy to strengthen market position and drive patient acquisition, retention, and engagement.

Qualifications:-

• Master’s degree or equivalent qualification in Marketing, Business Administration or Healthcare Management

Experience:-

Minimum 15years Hospital/Healthcare Experience, at least 5 years in a senior leadership role, should have a strong understanding of healthcare industry trends and patient acquisition strategies.

• Strategic Planning
• Brand Management
• Digital Marketing
• Corporate Relations
• Data Analysis & Performance Evaluation
• Public Relations & Media Management
• Patient Experience &Customer Relationship Management