Chief Marketing Officer

Rama Medicare; Dadri; Sur place; INR 6 500 000 - 8 500 000; Plein temps

Avantages offerts par ce poste

Performance incentives

Résumé du poste

Rama Medicare in Noida seeks a dynamic Chief Marketing Officer to drive patient growth across mega-campus launches and satellite spokes. You will own aggressive growth via B2B referral networks, corporate & TPA alignments, and hyper-local digital acquisition.

Lead ROI-based marketing, build a structured CRM with regional GP networks, and push high-value specialties to boost ARPOB and hospital footfall.

Qualifications

• MBA in Marketing from a top-tier B-school.
• Experience with hospital/healthcare marketing preferred.
• Proven ROI-based patient acquisition driving growth.

Responsabilités

• Drive patient footfall growth through B2B networks.
• Build CRM network with regional GPs and clinics.
• Lead corporate empanelment and TPA tie-ups.
• Hyper-local digital acquisition by specialty.

Connaissances

Marketing leadership

Growth strategy

B2B partnerships

CRM management

Digital marketing

Formation

MBA in Marketing

Outils

CRM software

Description du poste

POSITION: Chief Marketing Officer (CMO) Patient Growth & Referral Acquisition

Experience: 1518 years of high-velocity consumer growth leadership.

Industry: Healthcare / Hospitals

Budget 65 Lakh to 85 Lakh fixed per annum + heavy performance incentives tied directly to hospital footfall volume targets.

Location Noida

No of positions - 1

About the Role:

We are looking for a dynamic and experienced CMO who will be the primary volume driver for the Group, responsible for filling our upcoming 1,000-bed mega-campuses and 200-bed satellite spokes. The sole mandate is aggressive patient footfall growth through B2B referral networks, corporate & TPA alignments, and hyper‑local digital acquisition.

Key Responsibilities

• Drive corporate empanelment & TPA / Insurance tie-ups to increase high-yield payer mix.
• Reject old‑school generic marketing and drive only ROI‑based patient acquisition
• Map regional demographic health deficits using digital geomapping and micro‑market data.
• Build and manage structured CRM network + Tier‑2/3 GPs and local clinics.
• Drive patient volume via hyper‑local digital funnels for each specialty.
• Maximize private insurance and corporate TPA volumes over low‑yield subsidized beds.
• Continuously increase ARPOB by pushing high‑value specialties like Cardiac, Onco, Neuro etc.

Candidate Profile

• MBA in Marketing from Tier‑1 B‑School (IIMs, FMS Delhi, SPJIMR, XLRI, ISB)
• Must have worked with Max Healthcare / Medanta / Apollo / Fortis / Manipal