Senior Marketing Executive (Hospitals)

Docdort; Bhuj; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

High-impact marketing initiatives

Fast-paced environment

Career progression opportunities

Job summary

A leading healthcare marketing firm in India is seeking a Senior Marketing Executive to lead hospital-focused marketing programs. The role involves designing and executing integrated campaigns to drive patient volumes while managing relationships with clinicians and referral partners. Key responsibilities include digital marketing, performance analysis, and planning medical events. Candidates must have strong stakeholder management and data-driven marketing experience. This position offers an opportunity for career growth in a fast-paced healthcare environment.

Responsibilities

• Design and execute integrated marketing campaigns to drive patient volumes.
• Manage end-to-end hospital marketing activities including digital campaigns.
• Develop relationships with clinicians and department heads to increase referrals.
• Own lead management workflows with the CRM team.
• Analyse campaign performance and produce insights to improve acquisition costs.
• Plan and execute medical conferences and patient education programs.

Skills

Healthcare Marketing

Hospital Marketing

Patient Acquisition

HCP Engagement

Digital Marketing

Google Analytics

CRM

Campaign Management

Tools

HubSpot

Google Analytics

Job description

About The Opportunity

We operate in the Healthcare & Hospital Services sector, delivering patient-centric outreach, brand positioning, and growth strategies for multi-specialty hospitals and clinical services. The role sits at the intersection of clinical stakeholder engagement and modern marketing—driving measurable patient acquisition, physician relationships, and brand trust across regional markets.

We are hiring an on-site Senior Marketing Executive to own hospital-focused marketing programs across India and translate clinical value into scalable demand-generation.

Role & Responsibilities

• Design and execute integrated marketing campaigns to drive patient volumes for key departments (OPD, procedures, diagnostic services) and measure ROI.
• Manage end-to-end hospital marketing activities: digital campaigns, on-ground activations, events, and community outreach.
• Develop and maintain relationships with clinicians, department heads, and referral partners to increase HCP referrals and KOL advocacy.
• Own lead management workflows with the CRM team—qualify leads, coordinate handoffs to operations, and optimise conversion funnels.
• Analyse campaign performance using analytics tools; produce weekly/monthly insights and action plans to improve acquisition cost and conversion rates.
• Plan and execute medical conferences, health camps, and patient education programs to strengthen local brand presence and trust.

Skills & Qualifications

Must-Have

• Healthcare Marketing
• Hospital Marketing
• Patient Acquisition
• HCP Engagement
• Digital Marketing
• Google Analytics
• CRM
• Campaign Management

Preferred

• HubSpot
• KOL Management
• Event Management

Benefits & Culture Highlights

• Opportunity to lead high-impact hospital marketing initiatives and collaborate closely with clinical leaders.
• Fast-paced, outcomes-driven environment with emphasis on measurable growth and continuous learning.
• On-site role with strong regional ownership and opportunities for career progression within healthcare marketing.

Location: India (On-site)

How to Apply: If you bring proven hospital marketing expertise, strong stakeholder management with clinicians, and a data-driven approach to campaigns, we want to hear from you.

Skills: google analytics,crm,hubspot,kol management,digital marketing,hospital marketing,healthcare marketing,campaign management