Business Development Manager General Trade

Sujanil; Pune District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Sujanil Cemo Industries in Pune, Maharashtra is seeking a results-oriented Business Development Manager - General Trade to drive sales growth, expand distribution networks, and strengthen market presence across assigned territories.

The ideal candidate has 5–8 years in FMCG sales with strong GT and distributor management, excellent communication and negotiation skills, and a proven track record of achieving sales targets.

Qualifications

• 5-8 years of FMCG sales experience.
• Strong GT and distribution management experience.
• Excellent communication, negotiation and team management skills.

Responsibilities

• Achieve primary and secondary sales targets.
• Develop and expand General Trade distribution networks.
• Appoint new distributors and manage channel partners.
• Drive retail penetration, outlet coverage, and product visibility.
• Manage distributor and retailer relationships.
• Identify new business opportunities and explore new markets.
• Monitor competitor activities and market trends.
• Lead and motivate the sales team to achieve business targets.
• Ensure effective implementation of sales schemes and promotional activities.
• Monitor sales performance, collections, and market execution.

Skills

General Trade

FMCG Sales

Business Development

Distributor Management

Channel Sales

Primary Sales

Secondary Sales

Market Expansion

Team Management

Retail Distribution

Education

Graduate

MBA in Sales & Marketing

Job description

Business Development Manager General Trade

Company: Sujanil Cemo Industries
Location: Pune, Maharashtra
Department: Sales & Marketing
Experience: 5-8 Years
Qualification: Graduate / MBA (Sales & Marketing preferred)
Industry: FMCG / Consumer Goods

Job Summary

Sujanil Cemo Industries is looking for a result-oriented Business Development Manager - General Trade to drive sales growth, expand distribution networks, and strengthen market presence across assigned territories.

Key Responsibilities

• Achieve primary and secondary sales targets.
• Develop and expand General Trade distribution networks.
• Appoint new distributors and manage existing channel partners.
• Drive retail penetration, outlet coverage, and product visibility.
• Manage distributor and retailer relationships.
• Identify new business opportunities and explore new markets.
• Monitor competitor activities and market trends.
• Lead and motivate the sales team to achieve business targets.
• Ensure effective implementation of sales schemes and promotional activities.
• Monitor sales performance, collections, and market execution.

Desired Candidate Profile

• 5-8 years of experience in FMCG / Consumer Goods sales.
• Strong experience in General Trade and distribution management.
• Good knowledge of Pune and Maharashtra markets.
• Proven track record in achieving sales targets.
• Excellent communication, negotiation, and team management skills.
• Strong market development and business expansion capabilities.

Key Skills

General Trade | FMCG Sales | Business Development | Distributor Management | Channel Sales | Primary Sales | Secondary Sales | Market Expansion | Team Management | Retail Distribution