Business Development Manager (Advertisement / Marketing

BigCity Promotions; Mumbai; On-site; INR 900,000 - 1,500,000; Full time

Job summary

BigCity Promotions in Mumbai is seeking a results-driven Business Development Manager to accelerate revenue growth by onboarding new clients and generating opportunities within the assigned region for consumer and trade promotions.

You will lead B2B concept sales, engage with brand managers and marketing heads, and customize campaigns that align brand objectives with our rewards and tech-based solutions. Willingness to travel across India is essential.

Qualifications

• 2–4 years in business development or client acquisition in a B2B sales environment.
• Strong communication and presentation skills.
• Experience engaging with marketing heads, CMOs, and trade marketing teams.
• Willingness to travel across India.
• Preferably well-connected with decision-makers in Retail, Telecom, Consumer Durables, FMCG, and Banking.

Responsibilities

• Drive revenue growth by onboarding new clients and generating opportunities within the assigned region.
• Lead B2B concept sales efforts, ensuring targets and company objectives are met.
• Identify, prospect, and engage with India's top brand managers, marketers, and marketing heads.
• Develop and deliver customized sales and trade promotion campaigns.
• Align brand objectives and marketing goals with BigCity’s rewards and tech-based solutions.
• Build and nurture relationships with key prospects for large consumer and corporate programs.

Skills

B2B sales

Communication skills

Corporate sales

Networking

Willingness to travel

Job description

• As a BDM, you will be responsible to drive revenue growth by onboarding new clients and generating opportunities within the assigned region for consumer promotions, sales promotions, contests, and sweepstakes.
• Lead B2B concept sales efforts, ensuring individual targets and company objectives are met.
• Identify, prospect, and engage with India's top brand managers, marketers, and marketing heads through cold calling, regular interactions, and persuasive presentations.
• Develop and deliver customized sales and trade promotion campaigns, requiring a deep understanding of brand marketing strategies, BTL/ATL promotions, and consumer engagement techniques.
• Think strategically to align brand objectives and marketing goals with BigCity’s in-house rewards and tech-based solutions.
• Build and nurture relationships with key prospects for large consumer and corporate programs, leveraging insights into India's loyalty landscape.
• Maintain and expand a strong sales pipeline by sourcing leads from internal and external databases.

Required Skills & Qualifications:

• 2–4 years of experience in a business development or client acquisition role within a B2B sales environment.
• Strong communication and presentation skills, with a background in concept/solution sales.
• Experience in corporate sales, particularly in engaging with marketing heads, CMOs, and trade marketing teams.
• Proven ability to establish and develop industry networks and long-term client relationships.
• Preferably well-connected with decision-makers in sectors such as Retail, Telecom, Consumer Durables, FMCG, and Banking.
• Prior experience working in a team-oriented environment, with a willingness to travel across India.