Business Development Intern

Popbrain; Dadri; On-site; INR 201,000 - 312,000; Full time

Benefits offered by this job

Performance-based incentives

Job summary

Popbrain is seeking a Business Development Intern for a full-time on-site internship to join the sales and business development team. You will identify potential advertisers, brands, agencies, and partners for Popbrain and gain hands-on exposure to the complete BD process—from outreach to meetings and supporting close opportunities.

The ideal candidate is energetic, confident in communication, and eager to learn B2B sales, digital advertising, influencer marketing, and the AdTech ecosystem, with

Qualifications

• Graduate or final-year student in Business, Marketing, Management, Commerce, Mass Communication, or a related field.
• Strong verbal and written communication skills.
• Confidence in speaking with brands, agencies, marketing professionals, and decision-makers.
• Interest in Business Development, Sales, Digital Marketing, AdTech, Influencer Marketing, or Startups.
• Basic understanding of digital advertising and social media marketing is preferred.
• Comfortable using LinkedIn, email, calls, and other channels for outreach.
• Good research and presentation skills.
• Ability to work independently and take ownership of targets.
• Strong follow-up and relationship-building skills.
• Ability to work in a fast-paced startup environment.
• Positive attitude, willingness to learn, and a result-oriented mindset.

Responsibilities

• Generate new business leads for Popbrain through outbound prospecting.
• Identify relevant brands, advertisers, agencies, and marketing professionals.
• Conduct daily outreach through calls, emails, LinkedIn, and other channels.
• Build and maintain a healthy pipeline of potential advertisers.
• Qualify leads based on business requirements and campaign potential.
• Schedule meetings with relevant decision-makers.
• Coordinate with the sales team for meetings, proposals, and follow-ups.
• Maintain accurate and updated lead information in the CRM.
• Follow up consistently with prospective clients.
• Research new industries and categories where Popbrain can acquire advertisers.
• Assist in preparing presentations, proposals, and business development materials.
• Attend client meetings, networking events, and industry events whenever required.
• Work towards weekly and monthly lead-generation and meeting-generation targets.
• Contribute ideas to improve Popbrain's business development and sales processes.

Skills

Lead Gen

Prospect Research

Business Outreach

Lead Qualification

Meeting Scheduling

CRM Management

Market Research

Communication Skills

Target Driven

Education

Business/Marketing student

Final-year student

Mass Communications

Job description

Popbrain is an AI Enabled AdTech platform for performance-based advertising campaigns. By combining innovative artificial intelligence with actionable insights, Popbrain helps brands and creators achieve smarter, measurable advertising outcomes.

Role Description

This is a full-time on-site internship for a Business Development Intern who will work closely with the sales and business development team to identify potential advertisers, brands, agencies, and partners for Popbrain.

The ideal candidate should be energetic, confident in communication, comfortable with outreach and follow-ups, and interested in learning B2B sales, digital advertising, influencer marketing, and the AdTech ecosystem.

You will get hands-on exposure to the complete business development process—from identifying prospects and initiating conversations to scheduling meetings and supporting the team in closing business opportunities.

Qualifications

• Graduate or final-year student in Business, Marketing, Management, Commerce, Mass Communication, or a related field.
• Strong verbal and written communication skills.
• Confidence in speaking with brands, agencies, marketing professionals, and decision-makers.
• Interest in Business Development, Sales, Digital Marketing, AdTech, Influencer Marketing, or Startups.
• Basic understanding of digital advertising and social media marketing is preferred.
• Comfortable using LinkedIn, email, calls, and other channels for business outreach.
• Good research and presentation skills.
• Ability to work independently and take ownership of assigned targets.
• Strong follow-up and relationship-building skills.
• Ability to work in a fast-paced startup environment.
• Positive attitude, willingness to learn, and a result-oriented mindset.

Who We Are Looking For

• Lead Generation: Identify potential advertisers, brands, agencies, app companies, and marketing decision-makers who could benefit from Popbrain.
• Prospect Research: Research companies, industries, campaigns, and relevant decision-makers before initiating outreach.
• Business Outreach: Connect with potential clients through LinkedIn, email, calls, WhatsApp, networking platforms, and other appropriate channels.
• Lead Qualification: Understand the prospect's marketing requirements, campaign objectives, advertising budgets, and potential fit with Popbrain.
• Meeting Generation: Schedule qualified meetings and product demonstrations for the Business Development and Sales team.
• Follow-ups: Maintain consistent communication with prospects and ensure timely follow-ups until the opportunity progresses.
• CRM Management: Maintain accurate records of leads, conversations, meetings, follow-ups, and opportunities in the company's CRM.
• Market Research: Track competitors, industry trends, advertiser requirements, and emerging opportunities in digital advertising and influencer marketing.

Key Responsibilities

• Generate new business leads for Popbrain through outbound prospecting.
• Identify relevant brands, advertisers, agencies, and marketing professionals.
• Conduct daily outreach through calls, emails, LinkedIn, and other channels.
• Build and maintain a healthy pipeline of potential advertisers.
• Qualify leads based on business requirements and campaign potential.
• Schedule meetings with relevant decision-makers.
• Coordinate with the sales team for meetings, proposals, and follow-ups.
• Maintain accurate and updated lead information in the CRM.
• Follow up consistently with prospective clients.
• Research new industries and categories where Popbrain can acquire advertisers.
• Assist in preparing presentations, proposals, and business development materials.
• Attend client meetings, networking events, and industry events whenever required.
• Work towards weekly and monthly lead-generation and meeting-generation targets.
• Contribute ideas to improve Popbrain's business development and sales processes.

Performance Expectations

The Business Development Intern will primarily be evaluated on:

• Number of relevant prospects identified.
• Number of qualified leads generated.
• Number of meaningful conversations initiated.
• Meetings booked with advertisers and brands.
• Quality of leads generated.
• Consistency of follow-ups.
• CRM discipline and reporting accuracy.
• Contribution towards sales pipeline creation.
• Ability to learn and improve outreach continuously.

Quality of leads will be considered more important than simply generating a large number of contacts.

What You'll Get

• Hands-on experience in B2B Sales, Business Development, AdTech, Influencer Marketing, and Performance Marketing.
• Opportunity to interact with brands, agencies, founders, marketing heads, and industry professionals.
• Exposure to the complete sales cycle—from prospecting to client acquisition.
• Opportunity to work closely with Popbrain's leadership and business development team.
• Practical experience using CRM, prospecting, lead-generation, and sales tools.
• Performance-based incentives.
• A professional, fast-paced, and growth-driven startup environment.
• Fast career progression for strong performers.
• Opportunity for a full-time role / PPO based on performance.

Ideal Candidate

We are looking for someone who is:

Hungry to learn. Comfortable with targets. Confident in communication. Persistent with follow-ups. Curious about business. And excited about building relationships with brands.

If you are interested in Business Development, Sales, Advertising, Influencer Marketing, and the startup ecosystem, and want hands-on experience building business from the ground up, we would like to have you on the Popbrain team.