Business Development Executive

Keka Technologies Private Limited; Thiruvananthapuram; On-site; INR 300,000 - 420,000; Full time

Job summary

UniAthena seeks an admissions counselor to drive student enrollments for its Academic Programs. You will engage with prospective learners, assess needs, and guide them through the admissions journey from enquiry to enrollment.

Responsibilities include managing a robust communications plan, follow-ups, and governing objections while meeting daily, weekly, and monthly enrollment targets. Join a fast-paced, target-driven team to help learners achieve their goals.

Qualifications

• 1–3 years in business development, admissions, or education counselling.
• Experience in EdTech or higher education preferred.
• Strong communication and closing abilities.
• Able to manage multiple leads and targets.

Responsibilities

• Connect with prospective learners through calls, WhatsApp, email, and other channels.
• Understand learner’s academic background, career goals, and learning objectives to recommend programs.
• Provide counselling on program structure, eligibility, duration, and fees.
• Manage leads through enquiry to enrollment; follow up consistently.
• Address objections related to fees, eligibility, program relevance, and outcomes.
• Use persuasive, negotiation, and closing skills to convert prospects into enrollments.
• Maintain a pipeline of prospective learners and prioritize leads by conversion potential.
• Update lead status and enrollment details in the CRM.
• Achieve daily, weekly, and monthly enrollment/revenue targets.
• Coordinate with Academic, Marketing, Finance, and other teams to ensure smooth admissions.
• Maintain professional communication and positive experience throughout journey.
• Adhere to admissions processes, standards, and guidelines.

Skills

Education sales

Admissions experience

EdTech sector

Lead management

CRM proficiency

Tools

CRM systems

MS Office/Google Workspace

Job description

To drive student admissions and enrollments for UniAthena’s Academic Programs by engaging with prospective learners, understanding their requirements, providing relevant program guidance, and converting qualified leads into enrollments. The role will be responsible for managing the admissions funnel, maintaining consistent follow-ups, handling objections, and achieving assigned enrollment and revenue targets.

• Connect with prospective learners through calls, WhatsApp, email, and other relevant communication channels.
• Understand the learner’s academic background, career goals, professional requirements, and learning objectives to identify suitable programs.
• Provide accurate and effective counselling on UniAthena’s Academic Programs, including program structure, eligibility, duration, fees, and other relevant details.
• Manage assigned leads through the complete admissions cycle, from initial enquiry to successful enrollment.
• Follow up consistently with prospective learners and ensure timely movement of leads through the admissions funnel.
• Identify learner concerns and effectively address objections related to fees, eligibility, program relevance, career outcomes, competition, and other admission-related factors.
• Use strong persuasion, negotiation, and closing skills to convert qualified prospects into confirmed enrollments.
• Maintain an active and well-managed pipeline of prospective learners and prioritise leads based on their conversion potential.
• Accurately update lead status, interactions, follow-ups, and enrollment details in the CRM.
• Achieve assigned daily, weekly, and monthly enrollment and revenue targets.
• Monitor individual conversion performance and identify areas for improvement in lead handling, follow-up, and closure.
• Coordinate with Academic, Marketing, Finance, and other internal teams to ensure a smooth and timely admission process.
• Maintain professional communication with prospective learners and ensure a positive experience throughout the admissions journey.
• Adhere to defined admissions processes, communication standards, and business guidelines.

Skills & Qualifications Required

• 1–3 years of experience in business development, inside sales, admissions, education counselling, or a similar target-driven role.
• Experience in EdTech, higher education, professional education, or training services will be preferred.
• Strong verbal and written communication skills with the ability to communicate effectively with diverse learner profiles.
• Strong persuasion, negotiation, objection handling, and closing abilities.
• Ability to understand learner requirements and provide appropriate program recommendations.
• Strong follow-up, lead management, and relationship-building skills.
• Ability to work with sales targets, conversion metrics, and revenue goals.
• Proactive approach with a strong sense of ownership and accountability for assigned leads and targets.
• Good time management and ability to manage multiple prospects and follow-ups simultaneously.
• Comfortable working in a fast-paced, target-driven environment.
• Working knowledge of CRM systems and basic MS Office/Google Workspace.