Business Development Associate

CMI Smartedify Llp; Bengaluru; On-site; INR 400,000 - 600,000; Full time

Job summary

CMI Smartedify Llp is seeking a proactive Business Development Associate in Bengaluru, India to expand the student client base and drive enrollments. You will identify leads, conduct consultations, pitch advisory services, and close admissions through a structured sales process.

Responsibilities include lead generation, consultative selling, pipeline ownership, institutional outreach, and CRM reporting to optimize conversions.

Qualifications

• Bachelor's degree in Business, Marketing, Communications, Education, or related discipline.
• 2 years of experience in sales, business development, tele-calling, or lead conversion.
• Experience in EdTech or study-abroad consultancies is a strong advantage.

Responsibilities

• Identify, source, and engage prospective students, parents, and institutional partners.
• Conduct consultative sessions to present options and solutions.
• Own monthly and quarterly recruitment/enrollment targets and manage leads through the pipeline.
• Build relationships with schools, colleges, and coaching centers for workshops and admissions drives.
• Maintain up-to-date lead logs, call records, and follow-ups in CRM systems.

Education

Bachelor's degree in Business, Marketing, Communications, Education, or related discipline

Tools

Salesforce

HubSpot

Zoho CRM

Job description

Role & responsibilities

We are looking for a proactive and target-driven Business Development Associate (BDA) to expand our client base and drive candidate enrollments. In this role, you will identify high-potential leads (students, working professionals, and educational institution partners), conduct consultation sessions to assess their educational needs, pitch our advisory services, and close admissions/consultancy enrollments.

Key Responsibilities

• Lead Generation & Prospecting: Identify, source, and engage prospective students, parents, and institutional partners using CRM tools, cold calling, social channels, and educational events.
• Consultative Pitching: Conduct interactive one-on-one sessions (in-person or via video calls) to present university options, test prep packages, and overseas education solutions tailored to client goals.
• Pipeline & Revenue Ownership: Own your monthly and quarterly recruitment/enrollment targets, managing leads systematically through the sales pipeline.
• Institutional Outreach: Build strategic relationships with schools, colleges, and coaching centers to host workshops, career seminars, and spot admissions drives.
• CRM & Reporting: Maintain up-to-date lead logs, call records, and follow-up schedules in the CRM software (e.g., Salesforce, HubSpot, Zoho) to optimize lead conversion rates.

Preferred candidate profile

• ducation: Bachelors degree in Business, Marketing, Communications, Education, or a related discipline.
• Experience: 02 years of experience in sales, business development, tele-calling, or lead conversion (experience in EdTech or study-abroad consultancies is a strong advantag

Soft Skills: High emotional intelligence, active listening, consultative persuasion, resilience under target pressure, and fluency in spoken English.