Business Development Executive

Makshi Infotech; Thane; On-site; INR 300,000 - 520,000; Full time

Job summary

Makshi Infotech is seeking a driven Business Development Executive to identify new business opportunities, connect with potential clients, understand their requirements, and convert prospects into paying customers. You will lead outbound sales efforts, nurture relationships, and present solutions with confidence to decision-makers.

The ideal candidate should be comfortable with cold outreach, diligent follow-ups, and target-driven performance, possessing 1–3 years of B2B sales experience and a

Qualifications

• Bachelor's degree in Business Administration, Marketing, Commerce, IT, or a related field.
• 1–3 years of experience in business development, inside sales, B2B sales, IT sales, or a related role.

Responsibilities

• Lead generation and prospecting through various channels to build a healthy sales pipeline.
• Initiate conversations with prospective clients and understand business requirements, presenting Makshi Infotech's products/services.
• Maintain consistent follow-ups, handle objections, and coordinate with internal teams for proposals and quotations.
• Develop and maintain strong relationships with prospects and clients; identify upsell/cross-sell opportunities.
• Maintain records of leads, calls, meetings, and closures; track performance against targets and KPIs.

Skills

Communication skills

Negotiation

Presentation

Relationship building

Cold calling

CRM tools

Time management

Teamwork

Self-motivated

Prospecting

Education

Bachelor's degree

Tools

CRM software

LinkedIn

Job description

Department: Business Development / Sales

Position: Business Development Executive

Experience: 1–3 years

Employment Type: Full-time

Location: Thane

Reporting To: Business Development Manager / Founders

About the Role

Makshi Infotech is looking for a driven and result-oriented Business Development Executive to identify new business opportunities, connect with potential clients, understand their requirements, present suitable solutions, and convert prospects into paying customers.

The ideal candidate should be confident in speaking with decision-makers, comfortable with outbound sales, strong at follow-ups, and motivated by achieving measurable sales targets.

Key Responsibilities

1. Lead Generation & Prospecting

• Identify and research potential clients through various channels.
• Generate new leads through cold calling, email, LinkedIn, references, networking, and other relevant channels.
• Build and continuously maintain a healthy sales pipeline.
• Research prospective companies and identify relevant decision-makers.

2. Client Acquisition

• Initiate conversations with prospective clients and understand their business requirements.
• Introduce Makshi Infotech and explain relevant products/services and their business value.
• Conduct sales calls, meetings, presentations, and product/service demonstrations when required.
• Qualify leads based on business need, budget, authority, and timeline.
• Convert qualified prospects into customers.

3. Follow-ups & Sales Conversion

• Maintain consistent and timely follow-ups with prospects.
• Handle objections and resolve basic customer concerns during the sales process.
• Coordinate with internal teams to prepare proposals, quotations, and other sales-related requirements.
• Negotiate commercially within approved guidelines and work towards closing deals.
• Ensure prospects move systematically through the sales funnel.

4. Client Relationship Management

• Develop strong professional relationships with prospects and existing clients.
• Understand client requirements and identify opportunities for upselling or cross-selling.
• Maintain regular communication throughout the sales cycle.
• Ensure a smooth handover to the relevant internal team after deal closure.

5. Sales Reporting & CRM

• Maintain accurate records of leads, calls, meetings, follow-ups, opportunities, and closures.
• Update CRM/sales trackers regularly.
• Prepare daily/weekly/monthly sales activity and pipeline reports.
• Track individual performance against assigned targets and KPIs.

Key Performance Indicators (KPIs)

The BDE will be evaluated primarily on measurable business outcomes, including:

• Number of qualified leads generated
• Number of outbound calls and client interactions
• Meetings/demos scheduled
• Proposal/quotation opportunities generated
• Conversion rate
• New clients acquired
• Revenue generated
• Sales target achievement
• Pipeline value
• Follow-up efficiency

Required Skills

• Excellent verbal and written communication skills
• Strong convincing and negotiation ability
• Good presentation and interpersonal skills
• Strong follow-up and relationship-building skills
• Ability to identify customer needs and propose appropriate solutions
• Comfortable with cold calling and outbound sales
• Good understanding of sales processes and CRM tools
• Strong time management and organizational skills
• Target-oriented and self-motivated approach
• Ability to work independently as well as with a team

Qualifications

• Bachelor's degree in Business Administration, Marketing, Commerce, IT, or a related field.
• 1–3 years of experience in business development, inside sales, B2B sales, IT sales, or a related role.
• Candidates with strong communication skills and a demonstrated ability to achieve sales targets may also be considered.

Preferred Candidate Profile

We are looking for someone who:

• Is comfortable approaching people and starting conversations.
• Doesn't hesitate to make cold calls.
• Can handle rejection without losing momentum.
• Understands that sales is a numbers-and-discipline game.
• Takes ownership of targets rather than waiting for leads to be handed over.
• Can identify the actual business problem behind a customer's requirement.
• Has strong follow-up discipline and doesn't let opportunities go cold.
• Is hungry to learn, earn, and grow within a sales-driven environment.

What You Can Expect

• Opportunity to work with a growing technology-focused organization.
• Exposure to B2B sales and business development.
• Performance-driven growth opportunities.
• Learning and development across sales, technology, and client acquisition.
• Incentives based on performance and company policy.