Business Development Executive

Fruition (IT Services and Consulting); Dadri; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Commission-based pay

Job summary

Fruition Consultancies is a digital commerce and AI consultancy seeking a Business Development Executive to build and run a consistent daily outbound pipeline of qualified leads. The role focuses on hunting for new clients, confirming budget and need, and handing off to solution architects for closure.

You will run daily outreach, prioritize time-sensitive triggers, and maintain a live scored pipeline. Autonomy and strong English communication are essential.

Qualifications

• 2-5 years in B2B sales or business development in IT services or SaaS
• Proven track record of consistent daily outbound activity
• Strong written English for outreach messaging
• Organized with ability to run a structured pipeline
• Self-starter with autonomy in a small team

Responsibilities

• Run daily outbound outreach via LinkedIn, email and calls
• Identify and prioritize time-sensitive technical triggers for target companies
• Build and maintain a live, scored pipeline
• Qualify leads before handoff—confirm budget, timeline and need
• Represent Fruition's credentials honestly; avoid overpromising
• Track weekly outbound activity and pipeline metrics
• Coordinate with Adobe partner for referrals and co-selling
• Support collateral needs such as case studies and proposals

Skills

Outbound prospecting

B2B sales

Pipeline management

Lead qualification

Written English

Autonomy

Tools

CRM

Dashboard tracking

Apollo

Sales Navigator

Job description

Fruition Consultancies is a digital commerce and AI consultancy — an Adobe Silver Solution Partner and Intershop Bronze Partner — helping enterprise clients across EMEA, APAC, and North America with Adobe Commerce, AEM/Edge Delivery Services, App Builder, headless commerce, and enterprise AI/RAG implementations.

Role Summary

We're hiring a Business Development Executive to build and run a consistent, daily outbound pipeline of qualified leads for Fruition. This is not a content or marketing role — it's a hunting role. Your job is to find the companies that need us, get in front of the right person, and hand off warm, qualified conversations for our solution architects to close.

What You'll Actually Do

• Run daily outbound outreach (LinkedIn, email, calls) — this is the core of the role, not a side activity
• Identify and prioritize companies facing time-sensitive technical triggers — for example, Adobe Commerce merchants still on unsupported PaaS versions (2.4.6 and earlier are now out of support and PCI-exposed) who need to migrate to ACCS/SaaS
• Build and maintain a live pipeline with lead scoring/heat ratings, not just a static contact list
• Qualify leads before handoff — confirm budget, timeline, and real technical need, not just interest
• Represent Fruition's credentials honestly — lead with our actual Adobe App Builder and Marketplace credentials, and be upfront about scope rather than overpromising
• Track and report weekly outbound activity and pipeline metrics — activity volume matters as much as results, especially in the first 90 days
• Coordinate with our Adobe partner relationship for referred leads and co-selling opportunities
• Support light BD collateral needs (case study requests, proposal coordination) — but this is secondary to outbound activity, not the main job

What We're Looking For

• 2-5 years in B2B sales or business development, ideally in IT services, SaaS, or digital agency/consultancy settings
• Proven track record of consistent daily outbound activity — comfortable with cold outreach, not just managing inbound leads
• Familiarity with the Adobe ecosystem (Commerce, AEM, Experience Cloud) is a strong plus, but not mandatory — we can train on the product side if the sales instinct is right
• Strong written English for outreach messaging; comfortable representing a technical service to non-technical and technical buyers alike
• Organized — able to run a structured pipeline (CRM or dashboard) rather than working from memory
• Self-starter who can operate with real autonomy — we're a small team, and this role won't be closely managed day-to-day

Nice to Have

• Experience selling to procurement/vendor-empanelment processes at large system integrators
• Existing network in e-commerce, retail, or enterprise IT decision-makers
• Familiarity with account-based outbound tools (Apollo, Sales Navigator, similar)

Compensation Structure

• Base salary + performance-based commission on qualified leads converted to signed engagements

Success Looks Like (first 90 days)

• A defined, repeatable daily outbound cadence in place
• A live, scored pipeline replacing ad hoc lead tracking
• First qualified handoffs to the solution architecture team
• Clear reporting rhythm (weekly activity + pipeline review)