Business Development Associate

St.joseph technical institute; Maharashtra; On-site; INR 123,000 - 458,000; Full time

Job summary

St.joseph technical institute in Nagpur seeks a proactive Business Development Associate to drive B2B and B2C growth, lead generation, counselling, and admissions. This role involves field visits, networking with schools and coaching institutes, and achieving enrollment targets.

You will work with sales, marketing, and counselling teams to convert prospects, maintain CRM records, and participate in education events.

Qualifications

• Graduate in any discipline.
• Background in Sales, Business Development, Education/EdTech, Counselling, Marketing or CRM preferred.
• Freshers with strong communication and sales skills can apply.

Responsibilities

• Generate new leads through field visits, referrals, events, and campaigns.
• Handle both B2C and B2B development activities.
• Engage students and parents to assess needs and suggest courses.
• Counsel students/parents on courses, strategies, fees, and enrollment.
• Visit schools and institutes for partnerships.
• Build and maintain relationships with students, parents and partners.
• Follow up with leads via calls, WhatsApp, meetings, and field visits.
• Deliver product/course presentations when required.
• Convert qualified leads into admissions.
• Maintain CRM records of leads, meetings, and sales activities.
• Attend career fairs and admission campaigns.
• Hit assigned lead, sales, and admission targets.
• Monitor market trends and competitor activity; share insights.
• Coordinate with marketing, counselling, academics, operations for onboarding.

Skills

Communication skills

Sales skills

Negotiation

Field sales

Lead generation

Relationship management

Teamwork

WhatsApp communication

Self-motivation

Education

Graduate in any discipline.

Tools

CRM tools

WhatsApp

MS Office

Google Workspace

Job description

Business Development Associate (BDA)

• Department: Sales & Business Development
• Employment Type: Full-Time
• Job Location: Sadar, Nagpur
• Experience: [0–2 Years / Freshers can also apply]

About the Role

We are looking for a dynamic and target-oriented Business Development Associate (BDA) to join our team. The candidate will be responsible for driving business growth through B2B and B2C sales, lead generation, field activities, student/parent counselling, and admissions.

Our company is a product-based education organization providing coaching and learning solutions for competitive examinations such as NEET, JEE, MHT-CET, and NDA.

The ideal candidate should be comfortable with field work, meeting students/parents and institutional partners, generating leads, counselling prospects, and converting leads into admissions.

Key Responsibilities

• Generate new leads through field visits, referrals, events, educational institutions, campaigns, and other channels.
• Handle both B2C and B2B business development activities.
• Connect with students and parents to understand their educational requirements and recommend suitable courses/products.
• Conduct student and parent counselling regarding courses, preparation strategies, programs, fees, and enrollment.
• Visit schools, colleges, coaching institutes, and other relevant institutions for B2B partnerships and business opportunities.
• Build and maintain strong relationships with students, parents, schools, colleges, and institutional partners.
• Follow up with leads through calls, WhatsApp, meetings, and field visits.
• Conduct product/course presentations and demonstrations when required.
• Convert qualified leads into course enrollments/admissions.
• Maintain accurate records of leads, follow-ups, meetings, conversions, and sales activities in the CRM/system.
• Participate in career fairs, seminars, school visits, education events, promotional activities, and admission campaigns.
• Achieve assigned lead generation, sales, revenue, and admission targets.
• Track market trends, competitor activities, and customer feedback and share insights with the management.
• Coordinate with the marketing, counselling, academic, and operations teams to ensure a smooth student onboarding experience.

Required Skills

• Good communication and interpersonal skills.
• Strong sales and negotiation skills.
• Ability to confidently interact with students, parents, school representatives, and other stakeholders.
• Comfortable with field sales and regular travel within the assigned territory.
• Ability to generate leads independently and work on both B2B and B2C opportunities.
• Strong follow-up and relationship-management skills.
• Target-oriented and self-motivated approach.
• Basic knowledge of MS Office, Google Workspace, CRM tools, and WhatsApp.
• Good problem-solving and convincing abilities.
• Ability to work independently as well as part of a team.

Qualification

• Graduate in any discipline.
• Candidates with a background in Sales, Business Development, Education/EdTech, Counselling, Marketing, or Customer Relationship Management will be preferred.
• Freshers with strong communication and sales skills can also apply.
• Pay: ₹11,000.00 - ₹41,000.00 per month
• Work Location: In person