Business Development and Brand Partnerships

SheThePeople.TV; Gurugram District; On-site; INR 450,000 - 750,000; Full time

Job summary

SheThePeople.TV in Gurugram is seeking a Business Development – Brand Partnerships professional who sits at the intersection of editorial ideas, brands and business. This is not a conventional sales role, but a chance to turn strong editorial concepts into commercially viable partnerships.

You will identify partner opportunities, pitch concepts to clients, and manage the end-to-end cycle from ideation to closure, collaborating with editorial and content teams to keep proposals credible and

Qualifications

• 1–2 years in media, branded content, advertising, digital publishing, partnerships or business development.
• Impeccable written and spoken English; ability to draft concept notes and proposals from scratch.

Responsibilities

• Convert prospective clients into business by developing strong concepts or ideas and pitching them to clients.
• Identify new brands and potential partners; build a pipeline of new business.
• Translate editorial ideas, audiences and platforms into commercially compelling propositions for brands.
• Develop and pitch branded content ideas, campaigns, events, IPs and partnerships that work for both brand and audience.
• Write sharp concept notes, proposals and presentations independently and present to clients.
• Build relationships with brand teams, agencies and key decision-makers.
• Own the business development cycle from prospecting to pitching, negotiation, follow-ups and closure.
• Collaborate with editorial, content and internal teams to keep proposals relevant and credible.

Skills

Editorial thinking

Sales/negotiation

Presentation/pitching

English proficiency

Curiosity about culture and Gen Z

Proactive mindset

Job description

We’re hiring: Business Development – Brand Partnerships | SheThePeople

SheThePeople is looking for someone who sits at an interesting intersection: editorial ideas, brands and business. This is not a conventional sales role.

We are looking for someone who can understand a strong editorial idea, see how a brand can meaningfully participate in it, turn that thinking into a sharp concept note or proposal, pitch it to a client, and ultimately convert the idea into business.

You should understand what makes brands tick, but also have a strong instinct for content, culture and audiences. You should have a pulse on women, Gen Z, emerging conversations and the ideas shaping the internet today.

What you’ll do:

• Convert prospective clients into business for SheThePeople by developing a strong concept or idea, presenting and pitching it to the client, and taking it through to a successful sale and closure.
• Identify new brands and potential partners, reach out to them and actively build a pipeline of new business.
• Understand a brand’s objectives and translate SheThePeople’s editorial ideas, audiences and platforms into commercially compelling propositions.
• Develop and pitch branded content ideas, campaigns, events, IPs and partnerships that work for both the brand and SheThePeople’s audience.
• Write sharp concept notes, proposals and presentations independently, and confidently present your thinking to clients.
• Build relationships with brand teams, agencies and key decision-makers.
• Own the business development cycle from prospecting and ideation to pitching, negotiation, follow-ups and closure.
• Work closely with editorial, content and internal teams to ensure that what we sell remains relevant, credible and exciting for our audience.
• The bottom line: this is a revenue role for someone who can think like an editorial person, understand a brand like a marketer, and close like a salesperson.

Who we’re looking for:

You may have 1–2 years of experience in media, branded content, advertising, digital publishing, partnerships or business development. More importantly, you should be someone who can think editorially and sell commercially.

You should have impeccable written and spoken English, be confident drafting concept notes and proposals from scratch, and be comfortable presenting and pitching your own ideas to clients.

You should understand brands, have curiosity about culture and consumer behaviour, and know what conversations are resonating with women and Gen Z.

We value people who are proactive, progressive, persuasive and excited by the chase of creating and closing new business.

Compensation:

The role has a fixed + variable compensation structure, with the variable component linked to business and deal closures.