Brand Sales Manager

Transsion; Dadri; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

A leading technology organization is seeking a high-caliber Brand Advertising Sales Manager to drive branding revenue growth in India. This role involves building brand-led advertising partnerships across various sectors and requires a Bachelor's degree in Marketing or a related field, along with 5-8 years of relevant experience. The successful candidate will be responsible for driving monetization across proprietary platforms and ensuring high-quality campaign execution. Strong negotiation skills and an established agency network are essential.

Qualifications

• 5–8+ years of experience in branding, advertising sales, or media sales.
• Proven revenue track record in competitive media environments.
• Experience in fast-paced, target-driven environments.
• Ability to negotiate branding retainers and campaigns.

Responsibilities

• Drive branding ad monetization across proprietary platforms.
• Build direct relationships with media buying agencies.
• Translate brand objectives into measurable media frameworks.
• Oversee campaign rollout and delivery tracking.

Skills

Branding sales

Agency network in India

Commercial negotiation

Consultative selling

CRM proficiency

CRM

Education

Bachelor’s degree in Marketing or related field

Tools

CRM systems

Data analysis tools

Job description

We are seeking a high-caliber Brand Advertising Sales Manager to accelerate branding revenue growth in India leveraging Transsion’s proprietary smart device ecosystem, including HiOS (Android-based OS) and Palmstore.

This role will focus on brand-led advertising partnerships across FMCG, fintech, e-commerce, telecom, consumer electronics, and education sectors, building sustainable long-term brand relationships beyond pure performance-driven campaigns.

Key Responsibilities

1. Branding Revenue Development

• Drive branding ad monetization across HiOS, Palmstore, smart notifications, content feeds, and other on-device placements
• Identify and close brand budget allocations (upper/mid funnel campaigns)
• Develop bundled brand packages combining:
• Splash / lockscreen
• Native feeds
• Video placements

2. Strategic Client & Agency Engagement

• Build direct relationships with:
• Media buying agencies
• Brand strategy teams
• Act as the primary commercial interface for branding discussions
• Conduct consultative selling and pitch customized ecosystem solutions
• Negotiate annual/quarterly branding retainers

3. Solution Structuring & Campaign Execution

• Translate brand objectives (awareness, consideration, recall) into measurable OEM media frameworks
• Coordinate with internal:
• Ad operations
• Product
• Data teams
• Oversee campaign rollout, delivery tracking, brand lift metrics (where applicable)
• Ensure premium execution quality aligned with brand expectations
• Identify white-space branding opportunities within Tier 2/3 cities where Transsion has strong device penetration

Qualifications

• Bachelor’s degree in Marketing, Business, Advertising, or related field
• 5–8+ years of experience in: Branding, advertising sales, Media sales
• Strong agency network in India
• Experience selling branding campaigns (CPM / tenancy / sponsorship models)
• Proven revenue track record in competitive media environments
• Strong commercial negotiation and consultative selling capability
• CRM and pipeline management proficiency
• Ability to operate in fast-paced, target-driven environments