BDM- Direct Sales - Kolkata

PeopleStrong; Kolkata District; On-site; INR 350,000 - 520,000; Full time

Job summary

PeopleStrong is seeking a dynamic candidate for a role focused on corporate tie-ups, lead generation, and health activity planning. You will identify opportunities, coordinate campaigns, and support the sales team to boost marketing outcomes.

The ideal candidate has a business development background, strong analytical skills, and the ability to work independently while collaborating with teams across functions. Prior BTL experience is a plus.

Qualifications

• Bachelor's degree in Business Administration, Marketing, or a related field.
• Proven experience in business development, sales, or a similar role.
• Strong analytical and problem-solving abilities.
• Ability to work independently and as part of a team.

Responsibilities

• Establishing and nurturing relationships with corporate clients and plants to generate leads.
• Identifying potential business opportunities and developing strategies to secure new partnerships.
• Planning and executing health-related activities within the group and external organizations.
• Coordinating with various stakeholders to ensure successful implementation of health initiatives.
• Understanding Below-The-Line (BTL) marketing activities and driving revenue generation through these initiatives.
• Assisting the sales team in managing and executing marketing campaigns.
• Providing insights and support to enhance sales performance.
• Demonstrating strong command of MS Office to create reports and presentations, and using it to streamline daily operations.
• Exhibiting excellent communication and interpersonal skills to interact with clients and team members.

Skills

Graduate

Education

Bachelor's degree in Business Administration, Marketing, or a related field

Tools

MS Office

Job description

Country India

Skills

Skill

Graduate

CERTIFICATION

Job Description

• Corporate Tie-ups and Lead Generation:
  • Establishing and nurturing relationships with new corporate clients and plants to generate leads.
  • Identifying potential business opportunities and developing strategies to secure new partnerships.
• Health Activity Planning & Execution:
  • Planning and executing health-related activities within the group and external organizations.
  • Coordinating with various stakeholders to ensure successful implementation of health initiatives.
• BTL Activity and Revenue Generation:
  • Understanding Below-The-Line (BTL) marketing activities and driving revenue generation through these initiatives.
  • Developing and executing BTL campaigns to enhance brand visibility and engagement.
• Assisting the sales team in managing and executing marketing campaigns.
• Providing insights and support to enhance sales performance.
• Proficiency in MS Office:
  • Demonstrating strong command of MS Office tools (Excel, Word, PowerPoint) to create reports, presentations, and other documents.
  • Utilizing MS Office to streamline and enhance daily operations.
• Communication Skills:
  • Exhibiting excellent communication and interpersonal skills to effectively interact with clients and team members.
  • Presenting ideas clearly and persuasively in both written and verbal formats.

Qualifications:

• Bachelor's degree in Business Administration, Marketing, or a related field.
• Proven experience in business development, sales, or a similar role.
• Strong analytical and problem-solving abilities.
• Ability to work independently and as part of a team.

Experience with BTL marketing activities is a plus.