BDM- Direct Sales - Kolkata

Birla Carbon; Kolkata District; On-site; INR 350,000 - 550,000; Full time

Job summary

Birla Carbon seeks a proactive Business Development professional in Kolkata to drive corporate tie-ups, lead generation, and growth across group networks, focusing on BTL marketing and revenue generation. The role requires strong MS Office skills, excellent communication, and the ability to work independently or within a team while coordinating health initiatives and sales support across stakeholders.

A Bachelor's degree in Business Administration or Marketing and proven experience in sales or

Qualifications

• Bachelor's degree in Business Administration, Marketing, or related field.
• Experience in business development, sales, or a similar role.
• Strong analytical and problem-solving abilities.
• Ability to work independently and as part of a team.
• Experience with BTL marketing activities is a plus.

Responsibilities

• Corporate tie-ups and lead generation with new clients and plants.
• Health activity planning and execution within the group.
• BTL activity and revenue generation through campaigns.
• Assisting the sales team in marketing campaigns.
• Providing insights to enhance sales performance.
• Proficiency in MS Office to create reports and presentations.
• Communicating effectively with clients and team members.

Skills

Business Development

Sales

MS Office

Lead Generation

Education

Bachelor's degree in Business Administration/Marketing

Tools

MS Office

Job description

At the Aditya Birla Group, our Corporate Vision is aligned and intricately woven with our People Vision.

Designation :

Job Description:

• Corporate Tie-ups and Lead Generation:
  • Establishing and nurturing relationships with new corporate clients and plants to generate leads.
  • Identifying potential business opportunities and developing strategies to secure new partnerships.
• Health Activity Planning & Execution:
  • Planning and executing health-related activities within the group and external organizations.
  • Coordinating with various stakeholders to ensure successful implementation of health initiatives.
• BTL Activity and Revenue Generation:
  • Understanding Below-The-Line (BTL) marketing activities and driving revenue generation through these initiatives.
  • Developing and executing BTL campaigns to enhance brand visibility and engagement.
• Assisting the sales team in managing and executing marketing campaigns.
• Providing insights and support to enhance sales performance.
• Proficiency in MS Office:
  • Demonstrating strong command of MS Office tools (Excel, Word, PowerPoint) to create reports, presentations, and other documents.
  • Utilizing MS Office to streamline and enhance daily operations.
• Communication Skills:
  • Exhibiting excellent communication and interpersonal skills to effectively interact with clients and team members.
  • Presenting ideas clearly and persuasively in both written and verbal formats.

Qualifications:

• Bachelor's degree in Business Administration, Marketing, or a related field.
• Proven experience in business development, sales, or a similar role.
• Strong analytical and problem-solving abilities.
• Ability to work independently and as part of a team.

Experience with BTL marketing activities is a plus.

• Discover more about life at Aditya Birla Group