B2b Sales Manager(Jewellery)

nan; Gujarat; On-site; INR 1,400,000 - 1,800,000; Full time

Job summary

Unknown Jewellery Brand is seeking a dynamic Zonal Sales Manager (Jewellery) to own absolute P&L for the zone, drive multi-store revenue growth, and expand market share across showrooms, franchises and distributors. The role requires leadership of geographically distributed teams and deep knowledge of premium consumer behaviour in jewellery.

You will implement strategic sales plans, oversee inventory and compliance, and lead training initiatives to elevate product storytelling and CRM

Qualifications

• MBA or related graduate degree; top-tier preferred
• 8–15 years in sales, 4–5 years in regional/zonal leadership in fine jewellery/luxury retail

Responsibilities

• Own P&L for assigned zone across showrooms, franchise outlets and distributor channels
• Formulate and execute zonal sales strategies and local marketing calendars
• Identify territories for new exclusive stores, franchises or dealers
• Drive same-store growth with regional initiatives, tie‑ups and events
• Ensure SOP compliance, security and high-value transaction protocols
• Optimize high-ticket stock with central merchandising, manage shrinkage
• Lead, mentor and evaluate Regional/Store CRM teams with KPI incentives
• Develop training on product storytelling, luxury etiquette and CRM usage
• Engage VIP/HNI clients with exceptional service and personalized journeys
• Monitor competitors and market trends for proactive course corrections

Skills

Sales leadership

Team management

Strategic planning

Customer relationship

Education

MBA preferred

Graduate degree in Business Administration

Job description

Job Summary

We are seeking a highly dynamic, results-driven, and seasoned Zonal Sales Manager (Jewellery) to lead, strategize, and scale our business operations across the assigned zone. The ideal candidate will take absolute P&L ownership of the zone, driving multi-store revenue growth, maximizing profitability, and expanding our market share across retail showrooms, franchise partners, and distribution networks. This leadership role requires a deep understanding of premium consumer behavior, gemstone and precious metal metrics, regional market nuances, and a proven track record of managing high-performing, geographically distributed teams.

Key Responsibilities

1. Strategic Growth & Revenue Generation

• P&L Management: Own the top-line and bottom-line revenue goals for all corporate showrooms, franchise outlets, and distributor channels within the assigned zone.
• Sales Planning: Formulate and execute comprehensive zonal sales strategies, target allocations, and localized marketing calendars aligned with corporate goals.
• Network Expansion: Identify high-potential territories to scout and establish new exclusive stores, franchise operations, or dealer connections.
• Same-Store Growth (SSG): Implement targeted regional initiatives, local tie-ups, and special event portfolios (e.g., bridal exhibitions, festive trunk shows) to drive footfall and organic revenue.

2. Retail Operations & Compliance Excellence

• SOP & Audit Adherence: Ensure all showrooms meticulously follow company Standard Operating Procedures (SOPs), security guidelines, billing compliance, and high-value transaction protocols.
• Inventory & Stock Management: Collaborate with the central merchandising team to optimize high-ticket stock mix (Gold, Diamond, Solitaires, Polki, Platinum) based on local consumer demand and regional trends.
• Shrinkage Control: Monitor regular stock audits and internal security metrics to maintain absolute inventory accuracy and minimize shrinkage.

3. Team Leadership & Talent Development

• People Management: Direct, mentor, and monitor Regional Managers, Store Managers, and Customer Relationship Managers (CRM) across the zone.
• Performance Evaluations: Conduct daily/weekly performance check-ins, monthly reviews, and establish clear KPIs/incentive frameworks for the front-line sales teams.
• Training & Upskilling: Drive regular training initiatives focused on product storytelling (cut, clarity, metal weights, making charges), luxury etiquette, customer handling, and digital CRM usage.

4. Customer Relationship & Market Intelligence

• High-Value Client Engagement: Foster long-term relationships with VIP and HNI (High-Net-Worth) customers, ensuring exceptional service and personalized shopping journeys.
• Competitor Intelligence: Keep a pulse on local competitors, gold/diamond pricing fluctuations, government policy changes, and emerging design trends to recommend proactive course corrections.

Required Qualifications & Experience

• Education: Graduate degree in Business Administration, Marketing, or a related field; a Master's degree / MBA from a top-tier institution is highly preferred. Gemology or jewellery design certifications are a major plus.
• Experience: Minimum of 8 to 15 years of overall sales experience, with at least 4 to 5 years in a prominent Regional or Zonal leadership capacity within the fine jewellery, luxury retail.

Pay: ₹1,400,000.00 - ₹1,800,000.00 per year

Work Location: In person