Assistant Manager - Sales and Business Development

adani capital pvt ltd; Cuddalore; On-site; INR 4,000,000 - 7,500,000; Full time

Job summary

Adani Capital Pvt Ltd is seeking an Assistant Manager - Sales & Business Development to drive growth across CNG, industrial, and commercial segments. You will plan station expansions, identify strategic locations, and lead cross-functional efforts for revenue enhancement.

The role requires extensive experience in Sales & Marketing leadership, with a focus on B2B channels, branding, and a strong CGD/utility background.

Qualifications

• 15+ years of experience in Sales & Marketing leadership roles.
• Experience in managing geographically distributed businesses.
• Strong exposure to B2B sales, branding, and marketing.
• CGD or energy/utility sector experience preferred.

Responsibilities

• Plan and execute new CNG stations establishment targets in the GA.
• Identify high-potential locations based on traffic and demand mapping.
• Drive CNG sales growth through marketing schemes (fleet conversion, OEM tie-ups, incentives).
• Improve station throughput, uptime, and productivity.
• Oversee contract management of existing customers (pricing, renewals, commitments).
• Target new industrial and commercial customers via cluster mapping and fuel-switch opportunities.
• Drive household connections via builder & RWA engagement; develop channel network.

Skills

Sales leadership

B2B sales

Marketing strategy

Brand development

Channel development

Team management

Strategic planning

Education

BE Engineering

MBA/PGDM

Job description

Assistant Manager - Sales & Business Development Responsibilities

CNG Business Development & Operations :

• Plan and execute new CNG stations (DODO/COLO) establishment targets in the GA
• Identify high-potential locations based on traffic/demand mapping
• Drive CNG sales growth through marketing schemes (fleet conversion, OEM tie-ups, incentives)
• Improve station throughput, uptime, and productivity

Industrial Segment :

• Oversee contract management of existing customers (pricing, renewals, commitments)
• Target new industrial customers via cluster mapping and fuel-switch opportunities
• Identify low-hanging fruits (underutilized loads, partial conversions)
• Drive strategic volume enhancement initiatives

Commercial Segment :

• Manage existing commercial client base (hotels, hospitals, institutions)
• Target new customer acquisition in high-density zones
• Identify quick-win/low-hanging opportunities
• Execute fuel conversion strategies

Domestic (PNG) Segment :

• Drive household connections via builder & RWA engagement
• Develop channel network: DMA (Direct Marketing Agencies) & FSO (Field Sales Officers)
• Execute awareness campaigns and conversion drives

GA Strategy & Expansion :

• Conduct GA surveys for demand assessment (industrial, transport, residential clusters)
• Develop micro-market strategies for each segment

Stakeholder Management:

• Liaise with government bodies, local authorities, municipal corporations
• Support approvals for stations, RoW, and infrastructure development

Leadership & Team Management:

• Provide leadership to the BD, Sales, and Marketing teams
• Drive execution through delegation, monitoring, and performance reviews
• Build high-performance culture and capability development

Cross-Functional Coordination:

• Coordinate with Projects, Operations, and Pricing teams for execution alignment.

Monitoring & Reporting:

• Track segment-wise performance (CNG, Industrial, Commercial, Domestic)
• Monitor station commissioning, customer addition, and volume targets.

Qualifications

Education Qualification: Bachelor's degree in Engineering (B.E.) in any field, with MBA / PGDM (Preferred)

Work Experience: 15+ years of experience in Sales & Marketing leadership roles Experience in managing geographically distributed businesses Strong exposure to B2B sales, branding, and marketing CGD industry experience preferred

Preferred Industry: Experience in the City Gas Distribution (CGD) sector and related industries such as energy, utilities, or infrastructure is highly preferred.