Assistant Manager - Sales And Business Development

Adani Group; Cuddalore; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Adani Group is seeking a senior Sales & Marketing leader to drive CNG station development and strategic growth across industrial, commercial, and domestic segments. The role requires 15+ years in leadership, deep B2B sales experience, and CGD sector exposure.

You will coordinate with government bodies for approvals and lead cross-functional teams to achieve volume targets. The candidate will oversee channel networks, marketing initiatives, and contract management while building a

Qualifications

• Bachelor's degree in Engineering (B.E.). MBA/PGDM preferred.
• 15+ years of Sales & Marketing leadership experience.
• Experience managing geographically distributed businesses.
• Strong exposure to B2B sales, branding, and marketing.
• CGD/CGD-related energy, utilities or infrastructure experience preferred.

Responsibilities

• Plan and oversee CNG station establishment targets and expansion.
• Identify high-potential locations via traffic and demand mapping.
• Drive CNG sales growth with marketing schemes and partnerships.
• Improve station throughput, uptime, and productivity.
• Oversee contracts with existing customers (pricing, renewals, commitments).
• Target industrial customers via cluster mapping and fuel-switch opportunities.
• Drive strategic volume enhancement initiatives across segments.
• Manage existing commercial client base (hotels, hospitals, institutions).
• Acquire new customers in high-density zones; execute fuel conversion strategies.
• Drive household connections via builder and RWA engagement; develop channel network (DMA & FSO).
• Coordinate GA surveys for demand; develop micro-market strategies per segment.
• Liaise with government bodies for approvals; support RoW and infrastructure work.
• Lead BD, Sales, and Marketing teams; drive execution and performance reviews.
• Coordinate with Projects, Operations, and Pricing teams for alignment.
• Monitor segment performance and station commissioning; track growth targets.

Skills

Sales Leadership

Marketing Leadership

B2B Sales

Strategic Planning

Stakeholder Management

Team Development

Education

B.E. in Engineering; MBA/PGDM preferred

Job description

Responsibilities

CNG Business Development & Operations

• Plan and execute new CNG stations (DODO/COLO) establishment targets in the GA
• Identify high-potential locations based on traffic/demand mapping
• Drive CNG sales growth through marketing schemes (fleet conversion, OEM tie-ups, incentives)
• Improve station throughput, uptime, and productivity

Industrial Segment

• Oversee contract management of existing customers (pricing, renewals, commitments)
• Target new industrial customers via cluster mapping and fuel-switch opportunities
• Identify low-hanging fruits (underutilized loads, partial conversions)
• Drive strategic volume enhancement initiatives

Commercial Segment

• Manage existing commercial client base (hotels, hospitals, institutions)
• Target new customer acquisition in high-density zones
• Identify quick-win/low-hanging opportunities
• Execute fuel conversion strategies

Domestic (PNG) Segment

• Drive household connections via builder & RWA engagement
• Develop channel network: DMA (Direct Marketing Agencies) & FSO (Field Sales Officers)
• Execute awareness campaigns and conversion drives

GA Strategy & Expansion

• Conduct GA surveys for demand assessment (industrial, transport, residential clusters)
• Develop micro-market strategies for each segment

Stakeholder Management

• Liaise with government bodies, local authorities, municipal corporations
• Support approvals for stations, RoW, and infrastructure development

Leadership & Team Management

Provide leadership to the BD, Sales, and Marketing teams
Drive execution through delegation, monitoring, and performance reviews
Build high-performance culture and capability development

Cross-Functional Coordination

• Coordinate with Projects, Operations, and Pricing teams for execution alignment.

Monitoring & Reporting

• Track segment-wise performance (CNG, Industrial, Commercial, Domestic)
• Monitor station commissioning, customer addition, and volume targets

Qualifications

Education Qualification:

Bachelors degree in Engineering (B.E.) in any field, with MBA / PGDM (Preferred)

Work Experience:

15+ years of experience in Sales & Marketing leadership roles
Experience in managing geographically distributed businesses
Strong exposure to B2B sales, branding, and marketing
CGD industry experience preferred

Preferred Industry:

Experience in the City Gas Distribution (CGD) sector and related industries such as energy, utilities, or infrastructure is highly preferred.

Requirements: