Assistant Manager (Area Manager)

Torrent Electricals Pvt. Ltd.; Varanasi, Kanpur, Lucknow; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Torrent Electricals Pvt. Ltd. seeks a seasoned sales leader to drive growth in wires and FMEG across B2B and B2C channels from the ground up.

The role entails strategizing market programs, appointing distributors, and ensuring strong top- and bottom-line performance for the assigned geography. The ideal candidate will have 10–15 years in Wires/FMEG sales and a postgraduate management qualification. This on-site role offers leadership over territory teams and close coordination with supply chain

Qualifications

• 10–15 years of experience in Wires/FMEG sales.
• Bachelor's degree in any discipline; Postgraduate in Management (MBA/PGDM/PGP) preferred

Responsibilities

• Grow wires and FMEG categories from ground-up.
• Drive sales across B2B & B2C segments.
• Develop strategies and implement plans for growth.
• Appoint distributors and sub-dealers under distributors.
• Ensure trade discipline, mix delivery and distribution metrics.
• Lead territory teams and ensure market discipline.
• Build relationships with trade, influencers, contractors and channel partners.
• Coordinate with supply chain for sales logistics.
• Monitor attrition and support recruitment of Territory Managers.

Skills

Product Knowledge

Financial Acumen

Customer Relationship Management

Negotiation

Leadership

Team Mentoring

Education

Bachelor's degree

MBA/PGDM/PGP

Job description

Objective

• Develop strategies & implements plans to grow wires and FMEG categories from ground‑up, drive sales across B2B & B2C segments and achieve profitable growth in wires & FMEG business

Key Responsibilities

• Individual with strong Product Knowledge, Financial Acumen, Customer Relationship Management, Problem solving skills, Powerful Negotiator, growth vision, go‑getter mindset, ability to collaborate and mentor junior team members
• Responsible for top and bottom‐line delivery for assigned geography
• Responsible for driving market programs - trade schemes, influencer engagement, etc.; and market shares
• Appointing the Distributors, and Sub Dealers/Retailers under Distributors
• Responsible for ensuring trade discipline , mix delivery and distribution metrics
• Lead territory teams and ensure market discipline, coverage norms and administration
• Build steadfast relationships with trade , influencers , contractors, channel partners ensuring market discipline, coverage norms and administration
• Coordinate with various stakeholders in supply chain and manage sales logistics
• Monitor attrition and support in recruitment of Territory Managers (TM)

Experience & Qualification

• 10 - 15 years in Wires/FMEG Sales
• Bachelors degree any discipline; Postgraduate in Management (MBA/PDGM/PGP) preferred