Area Sales Officer

Manokaamna Group; Bhojpur; On-site; INR 600,000 - 900,000; Full time

Job summary

Manokaamna Group seeks an experienced Field Sales professional to drive TMT bar sales across the Bihar territory and grow the dealer network.

You will manage and expand channel networks, develop project sales at construction sites, and build relationships with architects, contractors, engineers, masons, and consultants to generate demand and ensure orders, dispatch, and credit recovery. Strong reporting and local language skills are required.

Qualifications

• 5–10 years of field sales experience in building-materials.
• Strong existing dealer/contractor relationships.
• Graduate, civil or marketing background is a plus.
• Willing to travel extensively with two-wheeler and valid licence.
• Proficient in reporting (WhatsApp/Excel).
• Fluent in local language and negotiation skills.

Responsibilities

• Drive primary and secondary sales of TMT bars across the territory to meet targets.
• Manage and expand dealer networks, sub-dealers, and retail counters.
• Develop project sales by mapping sites and converting to orders.
• Build relationships with architects, contractors, engineers, masons, and consultants.
• Track competitor pricing and feed market intelligence to sales/marketing.
• Ensure timely order booking, dispatch, and credit recovery.
• Execute brand visibility and BTL activities at counters/sites.
• Maintain daily sales reporting and account records.

Skills

Field sales

Dealer relations

Negotiation

Reporting tools

Education

Graduate degree

Civil/Marketing diploma

Tools

WhatsApp

Excel

Job description

Role & Responsibilities

• Drive primary and secondary sales of TMT bars across the assigned territory to meet monthly volume and value targets
• Manage and expand the channel/counter network dealers, sub-dealers, and retail counters ensuring consistent offtake, stock availability, and payment discipline
• Develop project sales by mapping ongoing and upcoming construction sites (residential, commercial, infra) and converting them into direct or channel-routed orders
• Build and maintain influencer relationships architects, contractors, structural engineers, masons, and consultants to generate brand pull and site-level specification
• Track competitor pricing, schemes, and network activity; feed market intelligence back to the sales/marketing team
• Ensure timely order booking, dispatch coordination, and outstanding/credit recovery from the assigned accounts
• Execute brand-visibility and BTL activities at counters and sites (branding, mason meets, contractor engagement)
• Maintain daily sales reporting, beat plans, and account-wise records

Preferred Candidate Profile

• 5-10 years of field sales experience, preferably in TMT/steel, cement, or allied building-material products
• Strong existing relationships within the local dealer/contractor/influencer ecosystem in the assigned territory
• Graduate (any stream); a diploma/degree in civil or marketing is an added advantage
• Comfortable with extensive field travel and market coverage; owns a two-wheeler and a valid driving licence
• Good local-language fluency and negotiation skills, with working knowledge of order/collection processes
• Self-driven, target-oriented, and able to work with distributor margins and credit dynamics
• Basic proficiency in reporting tools (WhatsApp/Excel)