Account Manager/Sr. Account Manager

HiveMinds; Bengaluru; On-site; INR 900,000 - 1,300,000; Full time

Job summary

HiveMinds in Bengaluru is seeking a Brand Planner with 2–4 years of branding, media planning, and digital strategy to drive client campaigns. You will balance strategic thinking with hands-on execution and help lead a small team.

The role focuses on digital branding platforms, audience planning, storytelling, and delivering measurable campaign results while maintaining strong client relationships and collaboration with partners.

Qualifications

• 2–4 years in branding, media planning, or digital brand strategy.
• Experience in branding-focused media and campaign planning.
• Strong strategic thinking and storytelling abilities.

Responsibilities

• Develop branding strategies aligned with client goals.
• Create media and campaign plans across digital platforms.
• Lead end-to-end campaign planning, execution, and optimization.
• Recommend audience profiles and media mix.
• Collaborate with internal and external partners for delivery.
• Build campaign narratives and presentations communicating strategy.
• Mentor a team of 4–8 members.
• Maintain client relationships with performance updates.
• Work with publishers to optimize outcomes and opportunities.
• Analyze results and provide insights for future planning.

Skills

Brand planning

Media planning

Digital brand strategy

Audience planning

Storytelling

Client management

Team leadership

Campaign optimization

Data-driven insights

Tools

Google Marketing Platform (DV360)

Meta advertising platforms

Third‑party publishers knowledge

Job description

Media Planning & Branding Account Manager/ Senior Account Manager

Location: Bangalore | Experience: 2-3 years in Digital Marketing.

Media Agency experience required.

Job Title: Brand Planning Manager / Brand Planner

Role Overview

We are seeking a Brand Planner with 2–4 years of experience in branding-focused media and campaign planning. The ideal candidate will have a strong strategic mindset, hands‑on experience in campaign execution, and the ability to manage client relationships while leading a small team. This role requires expertise in digital branding platforms, audience planning, and storytelling to create impactful brand campaigns.

Key Responsibilities

• Develop and execute branding strategies aligned with client objectives and business goals.
• Create comprehensive media and campaign plans across digital platforms.
• Lead end-to-end campaign planning, execution, optimization, and performance monitoring.
• Recommend the right audience profiles, targeting strategies, and media mix based on client requirements.
• Collaborate with internal teams and external partners to ensure seamless campaign delivery.
• Build compelling campaign narratives and presentations that effectively communicate strategy and recommendations.
• Manage and mentor a team of 4–8 members, ensuring high-quality execution and professional development.
• Maintain strong relationships with clients, providing strategic guidance and regular performance updates.
• Work closely with third‑party publishers and partners to identify branding opportunities and optimize campaign outcomes.
• Analyze campaign results and provide actionable insights for future planning and optimization.

Required Skills & Qualifications

• 2–4 years of experience in branding, media planning, or digital brand strategy roles.
• Strong experience in brand campaign planning and execution.
• Proficiency in Google Marketing Platform, including DV360, and Meta advertising platforms.
• Solid understanding of digital advertising ecosystems and third‑party publishers.
• Ability to identify and recommend audience segments and targeting approaches based on client objectives.
• Strong strategic thinking and storytelling capabilities.
• Excellent client management and stakeholder communication skills.
• Experience managing or leading teams of 4–8 members.
• Strong analytical, presentation, and problem‑solving skills.

Preferred Qualifications

• Agency experience in branding and digital media planning.
• Experience managing multi‑channel branding campaigns.
• Knowledge of campaign measurement, audience insights, and optimization methodologies.
• Ability to translate data and consumer insights into actionable brand strategies.