Manager Digital Media Planning

Publicis Groupe India; Gurugram District; On-site; INR 800,000 - 1,200,000; Full time

Job summary

A leading digital media agency in Gurugram is seeking an experienced media planner to oversee campaign management and delivery for key accounts. The role requires strong client servicing, strategic analysis, and team leadership to optimize ongoing digital campaigns. The ideal candidate should have 3+ years of experience, excellent communication skills, and a solid understanding of media planning tools. This position offers a dynamic work environment and opportunities for professional growth.

Qualifications

• 3+ years’ experience in media planning and delivery.
• Experience working with digital media agencies required.
• Proven track record in managing end-to-end digital media planning.

Responsibilities

• Oversee media planning and delivery for key accounts.
• Client servicing and optimization of ongoing campaigns.
• Manage team interactions and client presentations.

Skills

Media Strategy Development

Campaign Planning and Execution

Account Management

Interpersonal Relationship Building

Analytical Mindset

Presentation Skills

Knowledge of Media Planning Tools

Tools

Comscore

GWI

Similarweb

Job description

• Owning up media planning and delivery for key account
• Day to day client servicing, optimization of on-going campaigns and coordinating between the client and internal teams
• Manage the day-to-day implementation, optimization, and performance of on-going campaigns. Assist in strategic analysis of campaigns
• Manage day-to-day client interaction along with the final plan presentation to the client
• Owning up brand and individual KPI’sto drive business goals
• To supervise and design media plans using appropriate media tools.
• To create culture of innovation and have all contribute to creative media solutions.
• To proactively provide inputs/ directions to client and be responsive for client needs
• Facilitate development of team members through on –the-job coaching and initiate developmental training.
• To ensure smooth team functioning and timely resolution of team conflicts

Experience Details

• 3+ years’ experience in similar field
• Previous experience of working with a digital media agency
• Managed end to end Digital Media Planning campaigns
• Should have managed a team of individual multi-functional individuals

Job Related Skills

• Developing Media Strategy to achieve respective brand’s objectives
• Planning, implementing & execution of the campaigns
• Overall account management- suggesting digital innovations, brand & campaign strategy, performance reviews, managing the respective stakeholders
• Manage complex projects with an ability to handle multiple projects at a time
• Set and meet deadlines forself as well as others
• Abreast with industry trends and innovations to drive thought leadership in business.
• Analytically bent with Creative mindset
• Thorough understanding and management of media governance processes and inter- department relationships
• Strong in verbal, numerical and strategic reasoning
• Good presentation and communication skills
• Inter-personal relationship builder and stakeholder management is critical
• Knowledge of media planning tools – Comscore, GWI, Similarweb etc