Senior Marketing Manager — Hybrid Dublin, Growth Leader

Cpl; Dublin; Hybrid; EUR 59,000 - 72,000; Full time

Job summary

CPL in Dublin is seeking a Senior Marketing Manager to lead the Dublin-based hybrid role. You will develop integrated B2B and B2C marketing strategies and drive campaigns across channels to grow business.

The ideal candidate has 7+ years in marketing, strong digital, brand, and campaign experience, with a data-driven, commercially minded approach and excellent stakeholder management. Healthcare experience is desirable but not essential.

Qualifications

• 7+ years in marketing or commercial roles.
• Proven B2B and B2C marketing experience.
• Strong digital marketing, brand, and campaign management.
• Data-driven with a commercial mindset.
• Excellent stakeholder management and communication.
• Healthcare sector experience is an advantage but not required.

Responsibilities

• Develop and deliver integrated B2B and B2C marketing strategies.
• Lead multi-channel marketing campaigns to drive engagement, brand awareness, and business growth.
• Use customer insights, market trends, and performance data to inform strategy and optimise results.
• Manage marketing budgets and campaign ROI.
• Collaborate with senior stakeholders to align marketing activity with business objectives.
• Lead, mentor, and develop a high-performing marketing team.

Skills

Marketing strategy

B2B marketing

B2C marketing

Digital marketing

Brand management

Team leadership

Job description

CPL in Dublin is seeking a Senior Marketing Manager to lead the Dublin-based hybrid role. You will develop integrated B2B and B2C marketing strategies and drive campaigns across channels to grow business.

The ideal candidate has 7+ years in marketing, strong digital, brand, and campaign experience, with a data-driven, commercially minded approach and excellent stakeholder management. Healthcare experience is desirable but not essential.