Marketing Manager

Cpl

Dublin

Hybrid

EUR 70,000 - 100,000

Full time

20 hours ago
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Job summary

Cpl Marketing Recruitment in Dublin is partnering with a leading Irish consumer industry to hire an experienced Marketing Manager. This role focuses on driving brand growth, shaping marketing strategy, and delivering high-impact campaigns across multiple product categories.

You will lead a team, collaborate with senior stakeholders, and oversee digital marketing activities, product launches, and budget management in a fast-growing company with a strong brand presence.

Qualifications

  • 7+ years' marketing experience in consumer brands.
  • Proven experience in brand marketing and campaign management.
  • Experience in people management.
  • Strong commercial awareness and budget management.

Responsibilities

  • Develop and implement brand and marketing strategies.
  • Lead and mentor a high-performing marketing team.
  • Manage integrated campaigns across digital, retail, PR, events and content.
  • Partner with commercial, e-commerce, and product teams to meet objectives.
  • Drive new product launches from concept to market.
  • Analyze market trends and competitor activity.
  • Manage budgets, forecasting and performance reporting.
  • Oversee social media and community engagement.
  • Ensure brand consistency across all touchpoints.
  • Measure campaign effectiveness and recommend growth.

Skills

Brand marketing
Campaign management
People management
Digital marketing
Budget management
Stakeholder management
E-commerce

Job description

Dublin, Hybrid Cpl Marketing Recruitment is partnering with a leading Irish consumer industry to hire an experienced Marketing Manager. This is an exciting opportunity to join a fast-growing business with a strong brand presence, driving marketing strategy, brand growth, and high-impact campaigns across multiple product categories.

Dublin, Hybrid Cpl Marketing Recruitment is partnering with a leading Irish consumer industry to hire an experienced Marketing Manager. This is an exciting opportunity to join a fast-growing business with a strong brand presence, driving marketing strategy, brand growth, and high-impact campaigns across multiple product categories.

The Role

As Marketing Manager, you will lead the development and execution of marketing plans that drive brand awareness, customer engagement, and commercial growth. Working closely with senior stakeholders, you will oversee campaigns, product launches, digital marketing activities, and team development.

Key Responsibilities
  • Develop and implement brand and marketing strategies.
  • Lead and mentor a high-performing marketing team.
  • Manage integrated marketing campaigns across digital, retail, PR, events, and content.
  • Partner with commercial, e-commerce, and product teams to deliver business objectives.
  • Drive successful new product launches from concept through to market.
  • Analyse market trends, customer insights, and competitor activity.
  • Manage marketing budgets, forecasting, and performance reporting.
  • Oversee social media and community engagement strategies.
  • Ensure brand consistency across all customer touchpoints.
  • Measure campaign effectiveness and provide recommendations for growth.
About You
  • 7+ years' marketing experience, ideally within beauty, FMCG, retail, or lifestyle brands.
  • Proven experience in brand marketing and campaign management.
  • Previous people management experience.
  • Strong commercial awareness and budget management skills.
  • Excellent communication and stakeholder management abilities.
  • Strong understanding of digital marketing, social media, and e-commerce.
  • Comfortable working in a fast-paced, growth-focused environment.

For a confidential discussion or to learn more, please contact Erin at erin.gibson@cpl.ie or call +353 1 960 2784

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