Sales Manager

Charles Hurst; Dublin; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary bands

Generous annual leave

Enhanced parental leave

Life assurance

Private medical insurance

Discounter gym memberships

Job summary

Charles Hurst is recruiting a Used Car Sales Manager to lead the Usedirect Ireland sales team, drive performance, and support the rollout of emerging brands within the Lookers group. Based in Ireland, you will focus on delivering exceptional customer experiences and coaching Sales Executives to achieve targets.

You will oversee stock management, pricing, process compliance and cross-channel customer interactions, while collaborating with senior leaders to deliver strategic objectives.

Qualifications

• Proven experience in used car sales management within the motor trade.
• Strong communication skills and ability to coach a team.
• Commercially minded with a track record of achieving targets.

Responsibilities

• Lead and motivate the used car sales team to meet volume, margin and customer satisfaction targets.
• Manage stock acquisition, pricing and presentation to maximise profitability.
• Support the development and rollout of emerging brands within the group.
• Coach and develop Sales Executives to improve capability and performance.
• Oversee customer interactions across email, phone and in person.
• Ensure a smooth, compliant sales process and documentation standards.
• Monitor market trends and competitor activity to identify growth opportunities.
• Collaborate with Sales Manager and leadership to deliver strategic objectives.

Skills

Used car sales

Leadership

Communication

Data-driven decisions

Brand rollout experience

Job description

About Us:

We are part of Lookers Motor Group Limited, which includes Charles Hurst Limited who are one of the leading automotive retail groups in the UK and Republic of Ireland. Across the group, we represent 30+ manufacturer brands, offering a wide selection of new and used vehicles. We firmly believe that our people are our most valuable asset. We value the commitment they make to the business which is why we are continually working to provide a market-leading rewards and benefits package.

Sales Manager – Usedirect Ireland & Emerging Brands

Contract type: Permanent, full-time

Salary: Competitive with performance-based OTE

Working Hours: 9.00am-6.00pm Monday to Friday,9.00am-5.00pm Saturday. No Sundays included.

Usedirect Ireland continues to grow, and we're excited to strengthen our leadership team as we introduce a new brand launch Cadillac.

We are now recruiting for an ambitious and experienced Used Car Sales Manager to lead our vehicle performance, drive commercial results, and support the growth of new brands within the group. This is a fantastic opportunity to shape a high-performing sales function and influence the next chapter of our multi-brand strategy.

As Car Sales Manager, you will bring strong leadership, commercial focus, and a passion for delivering exceptional customer experiences. You will work closely with our Sales Executives and dealership teams, building capability, driving performance, and ensuring our customers receive a seamless and professional service.

Key Responsibilities

• Leading and motivating the used car sales team to achieve volume, margin, and customer satisfaction targets

• Managing stock acquisition, pricing, and presentation to maximise profitability

• Supporting the development and rollout of emerging brands within the group

• Coaching and developing Sales Executives to strengthen capability and performance

• Overseeing customer interactions across email, telephone, and in-person channels

• Ensuring a smooth and compliant sales process, including documentation and handover standards

• Monitoring market trends and competitor activity to identify opportunities for growth

• Working closely with the Sales Manager and wider leadership team to deliver strategic objectives

The Ideal Candidate

• Strong communication skills with the ability to build rapport quickly

• Proven experience in used car sales management within the motor trade

• Self-motivated, commercially minded, and driven to exceed targets

• Passionate about delivering exceptional customer experiences

• Confident in coaching, developing, and motivating a sales team

• Analytical, organised, and comfortable making data-driven decisions

• Adaptable and excited by the opportunity to support brand growth and operational expansion

We strongly believe in nurturing and providing our people with specific manufacturer brand and management training to enhance career development opportunities. We have a great team and we celebrate and encourage success at all levels.

Benefits Include:

• Competitive salaries with clear pay scales as you develop.

• Generous annual leave allowance that increases with length of service.

• Enhanced maternity leave, adoption leave (6 months full pay), and paternity leave (2 weeks full pay).

• Life assurance.

Health & Wellbeing:

• Aviva Care - Digital GP, Second Medical Opinion, Bereavement Support

• Private Medical Insurance.

• Eye care vouchers

• Cyclescheme

Leisure & Lifestyle:

• Discounted gym memberships.

• Exclusive shopping discounts.

We are an equal opportunities employer. We are committed to a working environment that is free from discrimination, inclusive, and empowers our people to bring their whole selves to work and reach their full potential.

If your application is successful, we will conduct relevant employment checks prior to you commencing employment with us. These will include verifying your recent employment, address, credit history, and a standard criminal record check. For roles that require driving, a driving licence check will also be carried out. All offers of employment are subject to a 6-month probation period from your start date.

We take our data protection responsibilities very seriously and are committed to upholding and respecting your privacy rights. Information about how we will process your data including the types of data we collect, the purposes for which we use it, who we may share it with and how long we keep it are set out in our privacy notice. It also includes information about your individual privacy rights. Please make sure you read our Privacy Notice so that you understand how we may collect and use your data.