Hybrid Digital CX Lead – CRO & Web Optimization

Vodafone Group Plc; Dublin; Ibrido; EUR 45.000 - 65.000; Tempo pieno

Descrizione del lavoro

Vodafone Group Plc is seeking a Digital & Customer Experience Executive to drive Clear’s digital acquisition and optimisation. You’ll manage the customer journey across website and app touchpoints, combining digital marketing execution with website management, merchandising and conversion rate optimisation to deliver measurable commercial performance.

With a strong understanding of digital consumer behaviour, you’ll own hands-on, fast-paced initiatives, using data to improve performance and

Competenze

• 2–5 years’ experience in digital marketing, e-commerce, website management or customer experience roles.
• Experience updating and managing websites using CMS platforms.
• Strong understanding of digital customer journeys and conversion optimisation.
• Familiarity with SEO, PPC and digital marketing principles.
• Strong analytical and problem-solving skills.
• Experience using web analytics and reporting tools.
• Excellent attention to detail.
• Comfortable working in a fast-paced, agile environment.

Mansioni

• Implement digital acquisition campaigns across paid and owned channels.
• Support delivery of SEO, PPC, paid social and affiliate activity.
• Launch, monitor and optimise campaigns to maximise performance.
• Work with agency partners to ensure campaigns are delivered accurately and on time.
• Track campaign results and recommend optimisation opportunities.
• Own day-to-day management of the Clear website.
• Create and update landing pages, promotional content and campaign journeys.
• Ensure all website content is accurate and commercially optimised.
• Maintain trading calendars and promotional plans online.
• Merchandise products, offers and propositions to maximise conversion.
• Monitor customer journeys and sales funnels.
• Identify drop-off points and friction within the purchase process.
• Support A/B testing and optimisation initiatives.
• Implement improvements to increase conversion rates and customer engagement.
• Work closely with Digital, Product and IT teams to deliver enhancements.
• Continuously review customer journeys and user behaviour.
• Ensure the website and app deliver a simple, intuitive customer experience.
• Champion customer feedback and insights.
• Identify opportunities to simplify customer interactions and remove friction.
• Support customer journey mapping and optimisation activities.
• Monitor daily digital performance metrics.
• Produce performance reports and dashboards.
• Analyse website, funnel and campaign performance.
• Make data-led recommendations to improve acquisition and conversion.
• Support forecasting and commercial performance reviews.

Conoscenze

Digital marketing

E-commerce

Website management

Customer experience

CMS platforms

Conversion optimisation

SEO & PPC

Web analytics

Data-driven decision making

Agile working

Descrizione del lavoro

Vodafone Group Plc is seeking a Digital & Customer Experience Executive to drive Clear’s digital acquisition and optimisation. You’ll manage the customer journey across website and app touchpoints, combining digital marketing execution with website management, merchandising and conversion rate optimisation to deliver measurable commercial performance.

With a strong understanding of digital consumer behaviour, you’ll own hands-on, fast-paced initiatives, using data to improve performance and