EMEA Marketing Programs Lead for Enterprise Growth

Rozgoo; Dublin; On-site; EUR 70,000 - 95,000; Full time

Job summary

Okta is seeking a Senior EMEA Marketing Programs Specialist to design and execute integrated, multi-country marketing campaigns across the EMEA landscape. You will target specific account lists, collaborate with Field Marketing, Performance Marketing, and xDR to drive measurable pipeline and revenue growth.

The role requires hands-on program management, deep knowledge of EMEA markets, and a passion for leveraging AI and emerging technologies to improve marketing impact.

Qualifications

• End-to-end marketing programs in a B2B technology environment.
• Targeting and segmentation for high-potential accounts in the EMEA region.
• Hands-on paid media experience within integrated campaigns.
• Strong collaboration with sales and cross-functional marketing teams.
• Data-driven mindset; track performance and optimize for pipeline.

Responsibilities

• Design, execute, and optimize integrated, multi-country marketing programs across the EMEA region, focused on new business and pipeline growth.
• Be a hands-on contributor, blending planning with tactical execution for diverse EMEA markets.
• Establish and maintain close cross-functional alignment with Field Marketing and other stakeholders.
• Collaborate with Performance Marketing to integrate paid media for maximum reach and impact.
• Leverage partner ecosystems to amplify results.
• Proactively explore emerging technologies, including AI, to improve program effectiveness.
• Enterprise-focused programs with an always-on plan into SMB.

Skills

End-to-end marketing programs

B2B technology

EMEA market

Paid media

Cross-functional collaboration

Data-driven

AI in marketing

Job description

Okta is seeking a Senior EMEA Marketing Programs Specialist to design and execute integrated, multi-country marketing campaigns across the EMEA landscape. You will target specific account lists, collaborate with Field Marketing, Performance Marketing, and xDR to drive measurable pipeline and revenue growth.

The role requires hands-on program management, deep knowledge of EMEA markets, and a passion for leveraging AI and emerging technologies to improve marketing impact.