EMEA Digital Media & Growth Lead

Okta, Inc.; Dublin; Hybrid; EUR 72,000 - 99,000; Full time

Benefits offered by this job

Equity (where applicable)

Bonus

Healthcare coverage

Paid time off

Parental leave

Job summary

Okta, Inc. in Ireland is seeking a strategic EMEA Digital Media Manager to own regional paid media strategy across priority markets, translating global priorities into market investments and activation plans.

You will manage regional budgets, optimize across channels, and drive full-funnel digital acquisition to support pipeline and revenue. The role requires 7+ years in digital media, strong analytics, and the ability to influence senior stakeholders.

Qualifications

• 7+ years in digital media, demand generation, or related roles.
• Experience managing regional/global paid media in B2B SaaS.
• Strong data-driven decision making with analytics tools.
• Proven ability to influence stakeholders.

Responsibilities

• Own EMEA digital media strategy and regional investments.
• Lead full-funnel digital acquisition across search, social, display, ABM.
• Optimize programs across channels for pipeline and revenue.
• Develop regional POV and inform media mix decisions.
• Lead AI and workflow innovation across localization and ops.
• Collaborate with cross-functional teams and vendors.
• Establish experimentation and learnings roadmap.

Skills

Digital media strategy

Paid media

Analytics

Localization

AI & automation fluency

Executive communication

B2B SaaS marketing

English fluent

Education

Bachelor's degree in Marketing or related field

Tools

Tableau/Looker

Salesforce

Marketo

Web analytics tools

Job description

Okta, Inc. in Ireland is seeking a strategic EMEA Digital Media Manager to own regional paid media strategy across priority markets, translating global priorities into market investments and activation plans.

You will manage regional budgets, optimize across channels, and drive full-funnel digital acquisition to support pipeline and revenue. The role requires 7+ years in digital media, strong analytics, and the ability to influence senior stakeholders.