EMEA Digital Growth & Demand Gen Manager

Omnissa; Cork; Hybrid; EUR 90,000 - 130,000; Full time

Job summary

Omnissa, Cork-based, is seeking a highly strategic Digital Marketing Manager for the EMEA region. This role drives demand generation and digital growth, identifying new channels, testing innovations, and optimizing the buyer journey to accelerate pipeline.

Ideal candidates have 6–10+ years in B2B digital marketing within enterprise tech or SaaS, with multi-channel program experience and strong analytics. This hybrid role supports cross-functional collaboration across Global and Regional teams.

Qualifications

• 6–10+ years of experience in B2B digital marketing, demand generation, or growth marketing within enterprise technology or SaaS.
• Experience developing and scaling multi-channel digital acquisition programs.
• Strong analytical mindset with experience using data to optimize campaign performance.
• Experience working across multiple EMEA markets.

Responsibilities

• Develop and execute digital marketing strategies that drive awareness, engagement and pipeline in EMEA.
• Identify and scale emerging digital channels and acquisition opportunities beyond traditional paid search and social.
• Continuously test platforms and tactics using a structured experimentation framework.
• Monitor buyer behaviour and adapt strategies to reach prospects earlier in the journey.
• Design and optimize programs aimed at net-new customer acquisition and market expansion.
• Collaborate with regional marketing, sales, and operations to deliver integrated campaigns.

Skills

Digital marketing strategy

Demand generation

Growth marketing

Multi-channel campaigns

Data-driven analytics

Job description

Omnissa, Cork-based, is seeking a highly strategic Digital Marketing Manager for the EMEA region. This role drives demand generation and digital growth, identifying new channels, testing innovations, and optimizing the buyer journey to accelerate pipeline.

Ideal candidates have 6–10+ years in B2B digital marketing within enterprise tech or SaaS, with multi-channel program experience and strong analytics. This hybrid role supports cross-functional collaboration across Global and Regional teams.