UX Researcher – E-commerce

PT. Era Blu Elektronik; Jakarta Utara; On-site; IDR 887,311,000 - 1,597,161,000; Full time

Job summary

PT. Era Blu Elektronik is seeking a UX Researcher to conduct user research, understand how customers search, browse and discover products on our e-commerce site, and translate insights into actionable design recommendations.

You will analyze on-site behavioral data (click paths, session recordings, search logs), run usability tests, collaborate with product, content and design teams to prioritize improvements, and present data-backed findings to stakeholders. English proficiency is required.

Qualifications

• 2–3 years of experience in UX Research, user research, or a closely related analytical role.
• Experience analyzing behavioral data—session recordings, heatmaps, click paths, or search logs.
• Familiar with usability testing methods and translating data into design recommendations.

Responsibilities

• Conduct user research to understand how customers search, browse, and discover products on the e-commerce site.
• Analyze on-site behavioral data: click paths, session recordings, search logs, and drop-off points.
• Identify friction points in category pages, PDPs, filters, and navigation structures.
• Translate research findings into actionable recommendations for site structure and product attributes.
• Analyze on-site search performance and usability issues; propose improvements.
• Collaborate with product, content, and design teams to prioritize UX improvements based on research.
• Design and run usability testing for new features or page layouts.
• Present research findings and data-backed recommendations to stakeholders.

Skills

UX Research

User Research

Behavioral data analysis

Usability testing

English proficiency

Tools

Hotjar

GA4

Google Sheets

Excel

Job description

Conduct user research to understand how customers search, browse, and discover products on the e-commerce website.

Analyze on-site behavioral data: click paths, session recordings, search logs, and drop-off points.

Identify friction points in category pages, product detail pages (PDP), filters, and navigation structures.

Translate research findings into actionable recommendations for site structure, filter logic, and product attribute design.

Analyze on-site search performance: zero-result searches, search abandonment, and filter usage patterns.

Collaborate with product, content, and design teams to prioritize UX improvements based on research insight.

Design and run usability testing (moderated/unmoderated) for new features or page layouts when needed.

Present research findings and data-backed recommendations to stakeholders.

Requirements:

Miniumim 2–3 years of experience in UX Research, User Research, or a closely related analytical role (e-commerce experience is a plus).

Demonstrated experience analyzing behavioral data — session recordings, heatmaps, click paths, or search logs (tools like Hotjar, GA4, or similar).

Familiar with usability testing methods and translating qualitative + quantitative data into design recommendations.

Comfortable working with large datasets in Google Sheets/Excel.

Basic understanding of search intent and information architecture (nice to have, not the core skill — this is not an SEO role).

Uses AI tools (Claude AI, ChatGPT, Gemini, etc.) regularly for research synthesis and data analysis.

English speaking proficiency is a must.