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PT Onmuse Industrial Indonesia - Cocoup Furniture mencari Spesialis Operasional Live Streaming untuk membangun saluran bisnis berulang melalui siaran langsung profesional, walkthrough produk, dan demos berkualitas. Kandidat akan merancang strategi, naskah, pemilihan produk, serta pengaturan siaran untuk menghasilkan leads dan pesanan.
Realisasikan evaluasi performa live, kelola host, dan pastikan konversi tinggi melalui CTA yang jelas.
PT Onmuse Industrial Indonesia - Cocoup Furniture
Priskila Tower, Cengkareng, Tangerang | Full-Time | On-site
Salary: IDR 11,000,000 – 16,000,000 / month
Working Hours: Full-time; evening, weekend, and event-period availability required, in line with company policy and Indonesian labor law
Language Requirements: English and Indonesian are required. Mandarin ability or cross-cultural work experience is a plus.
We're looking for a Live Streaming Operations Specialist to build livestreaming into a repeatable business channel — professional product walkthroughs, scenario demos, structured interaction, and data-driven evaluation that reliably generates consultations, WhatsApp leads, store visits, and orders.
Responsibilities
Plan positioning, schedule, themes, and phased targets for TikTok, Instagram, or other company-designated livestream platforms.
Build product selections, bundles, scripts, promotions, and conversion paths based on inventory, pricing, delivery timelines, and marketing targets.
Run pre-broadcast checks on location, lighting, audio, internet, product setup, links, promotions, customer service readiness, and contingency plans.
Train and manage hosts/co-hosts, including product knowledge, scripting, objection handling, and live simulations.
Manage broadcast control, pacing, interaction, product rotation, comments, real-time data, and issue handling during live sessions.
Design clear CTAs directing viewers to WhatsApp, store visit bookings, solution consultations, or direct orders.
Set up lead handover rules with customer service and sales so live-generated leads are contacted promptly with source tracked.
Evaluate watch time, retention, interaction, clicks, consultations, valid leads, store visits, orders, cancellations/refunds, and ad spend.
Repurpose strong live segments into short video content in collaboration with the content team.
Pre-verify product specs, pricing, stock, promotion rules, delivery timelines, and after-sales terms before each broadcast.
Requirements
2+ years in livestream operations, floor control, live commerce, or in-store live broadcasting, with a track record of complete session evaluations.
Strong understanding of the TikTok/Instagram live ecosystem in Indonesia, user behavior, and platform rules.
Able to build live strategy, scripts, product selection, setup, broadcast control, and evaluation — not just schedule broadcasts.
Strong product-explanation logic and conversion orientation; able to turn high-value products into easy-to-understand scenarios.
Excellent Indonesian communication; Mandarin or cross-cultural work experience is a plus.
Familiarity with livestream software, OBS, audio, lighting, and basic networking/equipment is a plus.
Data- and detail-oriented; able to handle technical issues, negative sentiment, pricing disputes, and complaints quickly.
Willing to work evenings, weekends, or during event periods per company policy and Indonesian labor law.
Preferred
Livestream experience in furniture, office, building materials, automotive, or other high-value product categories.
Experience building a live studio from scratch, training hosts, or running a multi-store live network.
Able to connect live data with CRM/OA, ad performance, and short video data.
Competitive base salary matched to experience.
Performance-based incentives per company policy.
Standard benefits and employment terms per official offer letter and Indonesian labor law.
What's your expected monthly basic salary?
Which of the following types of qualifications do you have?
How many years' experience do you have as a Live Streaming Supervisor?
Are you available to work outside your usual hours when required? (e.g. weekends, evenings, public holidays)
How many years' experience do you have as a Live Streaming Operator?