Sales Lead — Retail & E-Commerce

PT Duma Kreasi Indonesia; Jakarta Utara; On-site; IDR 420,000,000 - 780,000,000; Full time

Job summary

PT Duma Kreasi Indonesia is seeking a Sales Lead for Retail & E-Commerce to drive overall sales performance across online and offline platforms, with emphasis on the company website, retail stores, and e-commerce initiatives.

The role requires leading the Sales team, setting and achieving targets, ensuring readiness for launches, and continuously optimizing the customer journey across all channels.

Responsibilities

• Drive sales performance across online and offline channels, focusing on own website, retail stores and e-commerce.
• Own sales targets and lead the sales team to achieve quarterly and annual objectives.
• Ensure commercial and operational readiness for product launches and campaigns.
• Continuously improve the customer journey across all sales channels and optimize conversion.

Job description

The Sales Lead – Retail & E-Commerce is responsible for driving Duma’s overall sales performance and day-to-day sales operations across both online and offline channels, with a strong focus on Duma’s own website, retail stores and e-commerce.

This role owns sales targets, leads the Sales team, ensures commercial and operational readiness for launches and campaigns, and continuously improves the customer journey across all sales channels.

We are looking for a hands-on commercial leader who combines strong sales judgment, analytical thinking, operational discipline, and people leadership.

The ideal candidate is not only able to identify opportunities and problems, but also able to set priorities, delegate effectively, drive execution, and take ownership of results without requiring constant direction.